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Author : Dr Rohit P Shabran and Mr kishan Tiwari
Publisher : Booksclinic Publishing
Page : 113 pages
File Size : 46,7 Mb
Release : 2022-02-17
Category : Juvenile Nonfiction
ISBN : 9789355351456
This Is a Academic General Book By Author Dr. Rohit P Shabran and Mr. kishan Tiwari
Author : Kunal Gaurav,Jhansi V.
Publisher : GRIN Verlag
Page : 63 pages
File Size : 45,8 Mb
Release : 2017-10-19
Category : Business & Economics
ISBN : 9783668552159
Research Paper (postgraduate) from the year 2017 in the subject Business economics - Offline Marketing and Online Marketing, grade: A, , language: English, abstract: Online shopping is having very bright future. Perception towards online shopping is getting better in India. With the use of internet, consumers can shop anywhere, anything and anytime with easy and safe payment options. Consumers can do comparison shopping between products, as well as, online stores. In present scenario customers are busy that they don’t have enough chance and time to go to shopping centers and purchase the things they need, everybody likes to do online shopping. In online, Product assortment is very huge to choose, and make immediate comparison in price, quality, variety, colour and also get product based information like customer feedback. The main purpose of this paper is to determine the “Factors Influencing Consumer Perception towards Online Shopping”. The objective for this research is to know the customer perception and identify the factors which influence the online customer’s. A quantitative research design which is descriptive and exploratory in nature was selected to gain insights about customer perception towards online shopping. The questionnaire prepared by using Likert’s five-point scale ranging from (1-5) where 1 Means ‘not at all important and 5 Means ‘most important ‘.The research has taken use of closed ended questions. The data collection was done over a period of 8 weeks this was done by going directly to the respondents or through mails. A total number of respondents taken for this study are 154. The collected data is analyzed in statistical method of factor analysis in the IBM SPSS 20.0 software. The data collected on 30 variables was deducted into five factors in the software and analyzed accordingly. The survey revealed that different customers have different perception towards online shopping; most of them having a very good attitude towards online shopping but there are certain customer who still find difficulties or we can say apart from several benefits has some disadvantage in mind of customer. Customer perception keeps on changing with time to time which is to be taken in the consideration.The most important factors that can be taken into account to understand the Internet shopping (Customer Service, Convenience, Experience, Value added service and Product related information).
Author : Ajith Abraham,Tzung-Pei Hong,Ketan Kotecha,Kun Ma,Pooja Manghirmalani Mishra,Niketa Gandhi
Publisher : Springer Nature
Page : 1380 pages
File Size : 48,7 Mb
Release : 2023-05-24
Category : Technology & Engineering
ISBN : 9783031274091
This book highlights the recent research on hybrid intelligent systems and their various practical applications. It presents 97 selected papers from the 22nd International Conference on Hybrid Intelligent Systems (HIS 2022) and 26 papers from the 18th International Conference on Information Assurance and Security, which was held online, from 13 to 15 December 2022. A premier conference in the field of artificial intelligence and machine learning applications, HIS–IAS 2022, brought together researchers, engineers and practitioners whose work involves intelligent systems, network security and their applications in industry. Including contributions by authors from over 35 countries, the book offers a valuable reference guide for all researchers, students and practitioners in the fields of Computer Science and Engineering.
Author : Management Association, Information Resources
Publisher : IGI Global
Page : 1626 pages
File Size : 43,5 Mb
Release : 2014-07-31
Category : Business & Economics
ISBN : 9781466662698
With the global economy still in recovery, it is more important than ever for individuals and organizations to be aware of their money and its potential for both depreciation and growth. Banking, Finance, and Accounting: Concepts, Methodologies, Tools, and Applications investigates recent advances and undertakings in the financial industry to better equip all members of the world economy with the tools and insights needed to weather any shift in the economic climate. With chapters on topics ranging from investment portfolios to credit unions, this multi-volume reference source will serve as a crucial resource for managers, investors, brokers, and all others within the banking industry.
Author : Dr.C.Suresh
Publisher : Archers & Elevators Publishing House
Page : 128 pages
File Size : 53,8 Mb
Release : 2024-07-04
Category : Antiques & Collectibles
ISBN : 9788193856567
Author : Harlan E. Spotts
Publisher : Springer
Page : 308 pages
File Size : 48,9 Mb
Release : 2014-10-23
Category : Business & Economics
ISBN : 9783319117614
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 2006 Academy of Marketing Science (AMS) Annual Conference held in San Antonio, Texas, entitled Revolution in Marketing: Market Driving Changes.
Author : Kohei Arai
Publisher : Springer Nature
Page : 952 pages
File Size : 43,7 Mb
Release : 2022-03-07
Category : Technology & Engineering
ISBN : 9783030980122
The book “Advances in Information and Communication Networks - Proceedings of the 2022 Future of Information and Communication Conference (FICC)” aims in presenting the latest research advances, sharing expert knowledge and exchanging ideas with the common goal of shaping the future of Information and Communication. The conference attracted 402 submissions, of which, 131 submissions (including six poster papers) have been selected through a double-blind review process by an international panel of expert referees. This book discusses on aspects of Communication, Data Science, Ambient Intelligence, Networking, Computing, Security and Internet of Things, from classical to intelligent scope. The intention is to help academic pioneering researchers, scientists, industrial engineers, and students become familiar with and stay abreast of the ever-changing technology surrounding their industry. We hope that readers find the volume interesting and valuable; it gathers chapters addressing state-of-the-art intelligent methods and techniques for solving real world problems along with a vision of the future research.
Author : Seema Gopichand Hariramani
Publisher : Archers & Elevators Publishing House
Page : 128 pages
File Size : 41,9 Mb
Release : 2024-07-04
Category : Antiques & Collectibles
ISBN : 9789388805209
Author : Grzegorz Mazurek,Jolanta Tkaczyk
Publisher : Poltext
Page : 388 pages
File Size : 54,6 Mb
Release : 2016-08-31
Category : Electronic
ISBN : 9788389437662
The book aims to give an insight into the multifacetedness of changes the Internet – referred to here as the digital world – triggers in both theory and practice of marketing and management. The book has been divided into 5 subject areas, i.e. management, strategy, communications, brand, and consumer, all of which act as the main themes of subsequent chapters.
Author : Harlan E. Spotts
Publisher : Springer
Page : 340 pages
File Size : 42,6 Mb
Release : 2014-11-03
Category : Business & Economics
ISBN : 9783319117799
This volume includes the full proceedings from the 2005 Academy of Marketing Science (AMS) Annual Conference held in Tampa, Florida, entitled Marketing, Technology and Customer Commitment in the New Economy. It include papers aimed to create awareness of the issues, trends, and advances associated with current global marketing challenges. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Author : Dr.B.Menaka
Publisher : Krishna Publication House
Page : 128 pages
File Size : 42,8 Mb
Release : 2024-07-04
Category : Antiques & Collectibles
ISBN : 9788194920564
Author : Dr Ramesh Kumar Miryala,John Paul Mennakanti
Publisher : Zenon Academic Publishing
Page : 206 pages
File Size : 40,7 Mb
Release : 2016-03-31
Category : Business & Economics
ISBN : 9789385886003
Globalization has proliferated business with numerous challenges and opportunities, and simultaneously at other end the growth in economy, population, income and standard of living has redefined the scope of business and thus the business houses approaches. A highly competitive environment, knowledgeable consumers and quicker pace of technology are keeping business enterprises to be on their toes. Today marketing and its concepts have become key for survival of any business entity. The unique cultural characteristics, tradition and dynamics of consumer, demand an innovative marketing strategy to achieve success. Effective Marketing has become an increasingly vital ingredient for business success and it profoundly affects our day-to-day life. Today, the role of a business houses has changed from merely selling products and services to transforming lives and nurturing lifestyles. The Indian business is changing and so do the marketing strategies. These changing scenarios in the context of globalization will bestow ample issues, prospects and challenges which need to be explored. The practitioners, academicians and researchers need to meticulously review these aspects and acquaint them with knowledge to sustain in such scenarios. Thus, these changing scenarios emphasize the need of a broad-based research in the field of marketing also reflecting in marketing education. This book is an attempt in that direction. We sincerely hope that this book will provide insights into the subject to faculty members, researchers and students from the management institutes, consultants, practicing managers from industry and government officers.
Author : Saeed, Saqib,Almuhaideb, Abdullah M.,Kumar, Neeraj,Zaman, Noor,Zikria, Yousaf Bin
Publisher : IGI Global
Page : 581 pages
File Size : 47,8 Mb
Release : 2022-10-21
Category : Computers
ISBN : 9781668452868
Digital transformation in organizations optimizes the business processes but also brings additional challenges in the form of security threats and vulnerabilities. Cyberattacks incur financial losses for organizations and can affect their reputations. Due to this, cybersecurity has become critical for business enterprises. Extensive technological adoption in businesses and the evolution of FinTech applications require reasonable cybersecurity measures to protect organizations from internal and external security threats. Recent advances in the cybersecurity domain such as zero trust architecture, application of machine learning, and quantum and post-quantum cryptography have colossal potential to secure technological infrastructures. The Handbook of Research on Cybersecurity Issues and Challenges for Business and FinTech Applications discusses theoretical foundations and empirical studies of cybersecurity implications in global digital transformation and considers cybersecurity challenges in diverse business areas. Covering essential topics such as artificial intelligence, social commerce, and data leakage, this reference work is ideal for cybersecurity professionals, business owners, managers, policymakers, researchers, scholars, academicians, practitioners, instructors, and students.
Author : Prof. G. Sudarsana Reddy, Prof. B. Shekhar Prof. P. Paramashivaiah
Publisher : Archers & Elevators Publishing House
Page : 229 pages
File Size : 42,5 Mb
Release : 2024-07-04
Category : Antiques & Collectibles
ISBN : 9789388805292
Author : Darmawan Napitupulu ,Tata Sutabri ,Dahlan Abdullah
Publisher : European Alliance for Innovation
Page : 550 pages
File Size : 42,9 Mb
Release : 2021-04-19
Category : Social Science
ISBN : 9781631902987
The Proceeding book presented the International Conference of Economics, Business & Entrepreneurship (ICEBE), which is an international conference hosted by Faculty of Economics & Business Universitas Lampung (FEB-UNILA) in collaboration with Magister Manajemen Teknologi Universitas Multimedia Nusantara. Total 50 full papers presented were carefully reviewed and selected from 85 submissions with the topics not limited to Finance, Accounting, Marketing and Digital Innovation. The ICEBE 2020 Conference was conducted virtually, on 01 October 2020 which had been attended by academics and researchers from various universities worldwide including practitioners with the theme Innovation and Sustainability in the Digital Age.