Creative Directions

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Creative Directions

Jason Sperling
Creative Directions Book PDF

Author : Jason Sperling
Publisher : HarperCollins Leadership
Page : 320 pages
File Size : 45,5 Mb
Release : 2021-06-01
Category : Business & Economics
ISBN : 9781400222902

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Creative Directions by Jason Sperling Pdf

More and more makers, designers, writers, and artists are in demand as we enter the Age of Creatives. By understanding the new strategies and mindset required to succeed, you can manage other creatives successfully. For creators, getting that promotion to management is exciting but can also be scary. The skills that made them so successful may not translate to the skill required to be a great manager, and this gets even more complicated when managing other creatives who often don’t thrive under traditional management procedures. Creative Directions is a management masterclass in which you attend lectures and seminars as you learn from some of the best in the business, including directors Ava DuVernay (When They See Us) and Joe Russo (Avengers: Endgame); two-time Academy Award-winning editor Angus Wall (The Social Network); executive producers from hit TV shows like The Simpsons and GLOW; and creative directors and leaders at businesses like Amazon, Apple, Disney, TikTok, and more. In Creative Directions, you will: Receive essential guidance on how to master the delicate balance required to successfully lead a creative team. Learn from star creative leaders in the entertainment industry on essential lessons they learned on their path to success. Gain insights on how to balance mastering the new skills you need as a leader with finding the time and energy to focus on the creative work you love. All of these lessons are provided in an easily accessible format so that you can open the book to any page and find an actionable, inspirational insight or strategy.

Creative Direction in a Digital World

Adam Harrell
Creative Direction in a Digital World Book PDF

Author : Adam Harrell
Publisher : CRC Press
Page : 114 pages
File Size : 51,9 Mb
Release : 2017-06-26
Category : Business & Economics
ISBN : 9781351380225

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Creative Direction in a Digital World by Adam Harrell Pdf

Creative Direction in a Digital World provides designers the tools they need to craft compelling digital experiences across screens, devices and platforms. Readers will learn how to take a multi-disciplinary, human-centered approach to digital creative direction that will help them uncover target audience insights, concept more creative campaigns, change consumer behavior, and create more user friendly digital experiences. Divided into ten chapters. Each focuses on a different key aspect of the creative director's job from start to finish. Learn how to understand the client's biggest challenges and distill insights about the audience into creative strategies. Develop the skills needed to communicate your ideas to a skeptical client. Learn how to more effectively manage your creative team. And most importantly craft digital experiences that get results.

Book of Ideas

Radim Malinic
Book of Ideas Book PDF

Author : Radim Malinic
Publisher : Brand Nu Limited
Page : 311 pages
File Size : 40,9 Mb
Release : 2018-09-07
Category : Design
ISBN : 9780993540011

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Book of Ideas by Radim Malinic Pdf

Book of Ideas series Vol.2 - suitable for art and design students, freelancers, art directors, graphic designers and all other creatives looking to grow their career. Book of Ideas - vol.2 continues what designer and creative director Radim Malinic started in the first edition, offering yet more indispensable advice on making it in the creative industries. Chapters cover issues ranging from creativity for good, how to decode our own creative DNA, embracing limitations, using humour and how to entertain the right wrongs . It discusses how to improve design work through more skilful use of language, and in doing so, how to stir the right reactions and present well-rounded creative projects with confidence. Among the ideas and the work illustrating them, Book of Ideas - vol.2 offers holistic guidance on better understanding yourself as a creative and how to approach your life and work in a mindful, smart way to make you a better designer, creator and thinker, at any point in your career.

Handbook of Research on Computational Arts and Creative Informatics

Braman, James,Vincenti, Giovanni,Trajkovski, Goran
Handbook of Research on Computational Arts and Creative Informatics Book PDF

Author : Braman, James,Vincenti, Giovanni,Trajkovski, Goran
Publisher : IGI Global
Page : 500 pages
File Size : 50,6 Mb
Release : 2009-05-31
Category : Business & Economics
ISBN : 9781605663531

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Handbook of Research on Computational Arts and Creative Informatics by Braman, James,Vincenti, Giovanni,Trajkovski, Goran Pdf

"This book looks at the combination of art, creativity and expression through the use and combination of computer science, and how technology can be used creatively for self expression using different approaches"--Provided by publisher.

New Directions in Metal Clay

CeCe Wire
New Directions in Metal Clay Book PDF

Author : CeCe Wire
Publisher : Sterling Publishing Company, Inc.
Page : 148 pages
File Size : 50,9 Mb
Release : 2009
Category : Crafts & Hobbies
ISBN : 1600595464

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New Directions in Metal Clay by CeCe Wire Pdf

Projects: embossed bolo, bead transformation, simple stud earrings, spiral galaxy, domino theory, hollow bead earrings, bauhaus bold, bead ring, cherry blossoms in spring, a day at the beach bracelet, bejeweled pendant, falling leaves, bamboo garden, autumn dragonfly, child's cuff bracelet, golden ivy, stacked ring set, forged link necklace, simple and elegant linked bracelet, gold and cubic zirconia ring, silver twig pin, patience in a square, lunar phase ring, garnet and silver necklace, kum boo fan brooch.

New Directions in Aesthetics, Creativity and the Arts

Paul Locher,Colin Martindale,Leonid Dorfman
New Directions in Aesthetics Creativity and the Arts Book PDF

Author : Paul Locher,Colin Martindale,Leonid Dorfman
Publisher : Routledge
Page : 0 pages
File Size : 43,8 Mb
Release : 2020-09-30
Category : Aesthetics
ISBN : 0415784611

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New Directions in Aesthetics, Creativity and the Arts by Paul Locher,Colin Martindale,Leonid Dorfman Pdf

Presents the thinking about the processes that underlie creativity and aesthetic experience. This book discusses established theory and research and provides creative speculation on problems for inquiry and fresh approaches to conceptualising and investigating these phenomena.

Dynamic Perspectives on Creativity

Ronald A. Beghetto,Giovanni Emanuele Corazza
Dynamic Perspectives on Creativity Book PDF

Author : Ronald A. Beghetto,Giovanni Emanuele Corazza
Publisher : Springer
Page : 324 pages
File Size : 41,5 Mb
Release : 2019-01-17
Category : Education
ISBN : 9783319991634

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Dynamic Perspectives on Creativity by Ronald A. Beghetto,Giovanni Emanuele Corazza Pdf

This edited volume provides a venue for scholars whose work challenges the typical, static conceptions, and methods of studying creativity. More specifically, the book will serve as an effort to introduce more dynamic definitions, conceptions, and approaches for studying creativity in the context of educational practice. By doing so, it feeds the strong contemporary need for more dynamic conceptions of creativity in educational settings. This is particularly important given the fast evolution of modern society and the widespread consensus that efforts to develop creative potential should be democratized -- extending well beyond the boundaries of the gifted subset and the walls of the classroom. This work recognizes that more dynamic perspectives on creativity are necessary for understanding its complexity, value, and meaning in educational contexts.

Changing Creative Writing in America

Graeme Harper
Changing Creative Writing in America Book PDF

Author : Graeme Harper
Publisher : Multilingual Matters
Page : 319 pages
File Size : 46,6 Mb
Release : 2017-10-11
Category : Language Arts & Disciplines
ISBN : 9781783098835

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Changing Creative Writing in America by Graeme Harper Pdf

In this compelling collection of essays contributors critically examine Creative Writing in American Higher Education. Considering Creative Writing teaching, learning and knowledge, the book recognizes historical strengths and weaknesses. The authors cover topics ranging from the relationship between Creative Writing and Composition and Literary Studies to what it means to write and be a creative writer; from new technologies and neuroscience to the nature of written language; from job prospects and graduate study to the values of creativity; from moments of teaching to persuasive ideas and theories; from interdisciplinary studies to the qualifications needed to teach Creative Writing in contemporary Higher Education. Most of all it explores the possibilities for the future of Creative Writing as an academic subject in America.

The Artist's Way

Julia Cameron
The Artist s Way Book PDF

Author : Julia Cameron
Publisher : Pan Macmillan
Page : 244 pages
File Size : 40,7 Mb
Release : 1995
Category : Psychology
ISBN : 0330343580

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The Artist's Way by Julia Cameron Pdf

With this book you can discover how to unlock your latent creativity and make your dreams a reality. It provides a 12-week course that guides you through the process of recovering your creative self.

Creativity and Strategic Innovation Management

Malcolm Goodman,Sandra M. Dingli
Creativity and Strategic Innovation Management Book PDF

Author : Malcolm Goodman,Sandra M. Dingli
Publisher : Routledge
Page : 326 pages
File Size : 53,8 Mb
Release : 2017-03-27
Category : Business & Economics
ISBN : 9781317199472

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Creativity and Strategic Innovation Management by Malcolm Goodman,Sandra M. Dingli Pdf

Creativity and Strategic Innovation Management was the first book to integrate innovation management with both change management and creativity to form an innovative guide to survival in rapidly changing market conditions. Treating creativity as the process, and innovation the result, Goodman and Dingli emphasise the importance of a strategic approach to management through fostering creative processes. Revised and updated for a second edition, this ground-breaking book now includes: A new section on contemporary themes in innovation management, such as the use of social media and sustainability. More coverage of entrepreneurship, ethics, diversity issues and the legal aspects of technology and innovation management. More international cases and real life examples. The book is also supported by a range of new tutor support materials. This textbook is an ideal accompaniment to postgraduate courses on innovation management and creativity management. The focused approach by Goodman and Dingli also makes it useful as supplementary reading on a range of courses from management of technology to strategic management.

The Eye

Nathan Williams
The Eye Book PDF

Author : Nathan Williams
Publisher : Artisan Books
Page : 449 pages
File Size : 52,8 Mb
Release : 2018-10-30
Category : Design
ISBN : 9781579658397

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The Eye by Nathan Williams Pdf

They’re often behind the scenes, letting their work take center stage. But now Nathan Williams, founder and creative director of Kinfolk magazine and author of The Kinfolk Table, The Kinfolk Home, and The Kinfolk Entrepreneur—with over 250,000 copies in print combined—brings more than 90 of the most iconic and influential creative directors into the spotlight. In The Eye, we meet fashion designers like Claire Waight Keller and Thom Browne. Editorial directors like Fabien Baron and Marie-Amélie Sauvé. Tastemakers like Grace Coddington and Linda Rodin. We learn about the books they read, the mentors who guided them, their individual techniques for achieving success. We learn how they developed their eye—and how they’ve used it to communicate visual ideas that have captured generations and will shape the future. As an entrepreneur whose own work is defined by its specific and instantly recognizable aesthetic, Nathan Williams has a unique vision of contemporary culture that will make this an invaluable book for art directors, designers, photographers, stylists, and any creative professionals seeking inspiration and advice.

Creative Engineering Design Assessment

Christine Charyton
Creative Engineering Design Assessment Book PDF

Author : Christine Charyton
Publisher : Springer Science & Business Media
Page : 85 pages
File Size : 41,8 Mb
Release : 2013-09-14
Category : Technology & Engineering
ISBN : 9781447153795

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Creative Engineering Design Assessment by Christine Charyton Pdf

The Creative Engineering Design Assessment or CEDA is a newly developed tool to assess creativity specific to engineering design which is vital for innovation. The revised CEDA assesses usefulness in addition to originality. Both originality and usefulness are key constructs in creativity but are primarily essential and emphasized ever more in engineering design. Since the preliminary research was presented to the National Science Foundation, further reliability and validity has been developed and established. The CEDA is different from other general creativity measures as it demonstrates discriminant validity with the Creative Personality Scale, Creative Temperament Scale, and the Cognitive Risk Tolerance Scale, and has demonstrated convergent validity with the Purdue Creativity Test and the Purdue Spatial Visualization Test- Rotations. It focuses on engineering specific measures, measuring engineering creativity and spatial skills. The aim of this book is to disseminate the CEDA tool for use in engineering educational programs, industry, NASA and the military. Creative Engineering Design Assessment (CEDA) Background, Directions, Manual, Scoring Guide and Uses discusses and outlines the need for creativity in our global economy and in engineering design and provides the CEDA tool in effort to achieve this.

In Your Creative Element

Claire Bridges
In Your Creative Element Book PDF

Author : Claire Bridges
Publisher : Kogan Page Publishers
Page : 280 pages
File Size : 48,5 Mb
Release : 2016-12-03
Category : Business & Economics
ISBN : 9780749477332

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In Your Creative Element by Claire Bridges Pdf

SHORTLISTED: CMI Management Book of the Year 2018 - Innovation and Entrepreneurship Category In Your Creative Element helps readers identify a personal creativity formula for success, and kick-starts the creative journey. It provides personalized insights so that readers can develop their knowledge and skills and their own formula to unlock creativity and apply it in any context. In Your Creative Element is an original work on one of the hottest topics in business written by a creative director who has made it her business to unpick how and why creative ideas are born, develop and survive or die. The author has identified 62 elements that affect creativity and has created a unique 'Periodic Table of Creative Elements'. This simple framework adds logic and science to the concept of creativity and can be explored by anyone to find which creative elements are most important to them and to transform their approach to creativity. Highly practical and packed with case studies and tips from creative experts and organizations including Google, Netflix, Pixar, the NHS, the United Nations and Twitter as well as some of the world's most successful advertising agencies, In Your Creative Element provides inspiration and practical advice for readers who recognize that creativity is essential for business success but who do not know where to begin to unlock their creative potential.

Design Management

Brigitte Borja de Mozota
Design Management Book PDF

Author : Brigitte Borja de Mozota
Publisher : Simon and Schuster
Page : 288 pages
File Size : 48,5 Mb
Release : 2003-08-01
Category : Design
ISBN : 9781581159370

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Design Management by Brigitte Borja de Mozota Pdf

Written by a leading authority in the fields of marketing and design, here is first book ever to bring together the theory and practice of design management. In eleven comprehensive chapters, Design Management offers time-tested tools for choosing the right design agency . . . integrating design in the organization . . . creating value and contributing to company performance . . . contributing to brand value and corporate vision . . . and implementing design projects. What’s more, dozens of case studies, real-life examples, and leadership profiles illustrate essential theories from design, management, and marketing. An indispensable reference for every design and marketing professional.

The Oxford Handbook of Community Music

Brydie-Leigh Bartleet,Lee Higgins
The Oxford Handbook of Community Music Book PDF

Author : Brydie-Leigh Bartleet,Lee Higgins
Publisher : Oxford University Press
Page : 128 pages
File Size : 54,5 Mb
Release : 2018-02-01
Category : Music
ISBN : 9780190219512

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The Oxford Handbook of Community Music by Brydie-Leigh Bartleet,Lee Higgins Pdf

Community music as a field of practice, pedagogy, and research has come of age. The past decade has witnessed an exponential growth in practices, courses, programs, and research in communities and classrooms, and within the organizations dedicated to the subject. The Oxford Handbook of Community Music gives an authoritative and comprehensive review of what has been achieved in the field to date and what might be expected in the future. This Handbook addresses community music through five focused lenses: contexts, transformations, politics, intersections, and education. It not only captures the vibrant, dynamic, and divergent approaches that now characterize the field, but also charts the new and emerging contexts, practices, pedagogies, and research approaches that will define it in the coming decades. The contributors to this Handbook outline community music's common values that center on social justice, human rights, cultural democracy, participation, and hospitality from a range of different cultural contexts and perspectives. As such, The Oxford Handbook of Community Music provides a snapshot of what has become a truly global phenomenon.