Law For Advertising Broadcasting Journalism And Public Relations

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Law for Advertising, Broadcasting, Journalism, and Public Relations

Author : Michael G. Parkinson,L. Marie Parkinson
Publisher : Routledge
Page : 526 pages
File Size : 54,7 Mb
Release : 2013-03-07
Category : Business & Economics
ISBN : 9781136774621

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Law for Advertising, Broadcasting, Journalism, and Public Relations by Michael G. Parkinson,L. Marie Parkinson Pdf

This exceptional new text offers an up-to-date and integrated approach to communication law. Written by two practicing attorneys with extensive experience teaching the communication law course, Law for Advertising, Broadcasting, Journalism, and Public Relations covers the areas of communication law essential and most relevant for readers throughout the communication curriculum. Its integrated approach will serve students and practitioners in advertising and public relations as well as those in journalism and electronic media. Providing background to help readers understand legal concepts, this comprehensive communication law text includes an introduction to the legal system; covers legal procedures, structures, and jurisdictions; discusses the First Amendment and electronic media regulations; and considers issues of access. Additional material includes: *intellectual property law; *employment and agency law, with explanations of how these laws create obligations for mass communication professionals and their employees; *commercial communication laws; and *special laws and regulations that impact reporters, public relations practitioners, and advertisers who deal with stock sales. Special features of this text include: *Magic Words and Phrases--defining legal terms; *Cases--illustrating key points in each chapter; *Practice Notes--highlighting points of particular interest to professional media practices; *Instructions on finding and briefing cases, with a sample brief; and *Examples of legal documents and jury instructions. This text is intended as an introduction to communication law for students and practitioners in mass communication, journalism, advertising, broadcasting, telecommunications, and public relations.

Law for Advertising, Broadcasting, Journalism, and Public Relations

Author : Michael G. Parkinson,L. Marie Parkinson
Publisher : Routledge
Page : 525 pages
File Size : 47,7 Mb
Release : 2013-03-07
Category : Business & Economics
ISBN : 9781136774638

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Law for Advertising, Broadcasting, Journalism, and Public Relations by Michael G. Parkinson,L. Marie Parkinson Pdf

This exceptional new text offers an up-to-date and integrated approach to communication law. Written by two practicing attorneys with extensive experience teaching the communication law course, Law for Advertising, Broadcasting, Journalism, and Public Relations covers the areas of communication law essential and most relevant for readers throughout the communication curriculum. Its integrated approach will serve students and practitioners in advertising and public relations as well as those in journalism and electronic media. Providing background to help readers understand legal concepts, this comprehensive communication law text includes an introduction to the legal system; covers legal procedures, structures, and jurisdictions; discusses the First Amendment and electronic media regulations; and considers issues of access. Additional material includes: *intellectual property law; *employment and agency law, with explanations of how these laws create obligations for mass communication professionals and their employees; *commercial communication laws; and *special laws and regulations that impact reporters, public relations practitioners, and advertisers who deal with stock sales. Special features of this text include: *Magic Words and Phrases--defining legal terms; *Cases--illustrating key points in each chapter; *Practice Notes--highlighting points of particular interest to professional media practices; *Instructions on finding and briefing cases, with a sample brief; and *Examples of legal documents and jury instructions. This text is intended as an introduction to communication law for students and practitioners in mass communication, journalism, advertising, broadcasting, telecommunications, and public relations.

Advertising and Public Relations Law

Author : Carmen Maye,Roy L. Moore,Erik L. Collins
Publisher : Routledge
Page : 431 pages
File Size : 46,7 Mb
Release : 2019-06-25
Category : Business & Economics
ISBN : 9781351051729

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Advertising and Public Relations Law by Carmen Maye,Roy L. Moore,Erik L. Collins Pdf

Addressing a critical need, Advertising and Public Relations Law explores the issues and ideas that affect the regulation of advertising and public relations speech, some of the most dynamic and prevalent areas of professional communications today. This updated third edition explores the categorization of different kinds of speech and their varying levels of First Amendment protection as well as common areas of litigation for communicators such as defamation, invasion of privacy, and copyright and trademark infringement. Features of this edition include: A new chapter on Internet-related laws affecting advertising and public relations speech. History and background of major legal theories affecting professional communicators. Extended excerpts from major court decisions. Overviews of relevant federal and state regulatory schemes, including those promulgated and enforced by the FTC, FCC, FDA and others. Appendices providing a legal glossary, a chart of the judicial system, sample model releases and copyright agreement forms. The volume is developed for upper-level undergraduate and graduate students in media, advertising and public relations law or regulation courses. It also serves as an essential reference for advertising and public relations practitioners.

Public Relations Law

Author : L. Marie Parkinson,Michael G. Parkinson
Publisher : Routledge
Page : 170 pages
File Size : 42,6 Mb
Release : 2007-10-31
Category : Business & Economics
ISBN : 1410618730

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Public Relations Law by L. Marie Parkinson,Michael G. Parkinson Pdf

This supplemental text on PR law is intended to be used with other mass communication textbooks. It is intended for the mass communication law course, which is a mainstay in all accredited programs in mass communication, journalism, broadcasting, telecommunications, public relations, mass media, and related curricula.

The Journalist's Guide to Media Law

Author : Mark Pearson,Mark Polden
Publisher : Routledge
Page : 342 pages
File Size : 45,6 Mb
Release : 2020-07-27
Category : Law
ISBN : 9781000247954

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The Journalist's Guide to Media Law by Mark Pearson,Mark Polden Pdf

We are all journalists and publishers now: at the touch of a button we can send our words, sounds and images out to the world. No matter whether you're a traditional journalist, a blogger, a public relations practitioner or a social media editor, everything you publish or broadcast is subject to the law. But which law? This widely used practical guide to communication law is essential reading for anyone who writes or broadcasts professionally, whether in journalism or strategic communication. It offers a mindful approach to assessing media law risks so practitioners can navigate legal and ethical barriers to publishing in mainstream and social media. This sixth edition has been substantially revised to reflect recent developments in litigation, and the impact of national security laws and the rising gig economy where graduates might work in the news media, PR, new media start-ups, or as freelancers. It covers defamation, contempt, confidentiality, privacy, trespass, intellectual property, and ethical regulation, as well as the special challenges of commenting on criminal allegations and trials. Recent cases and examples from social media, journalism and public relations are used to illustrate key points and new developments. Whether you work in a news room, in public relations or marketing, or blog from home, make sure you have The Journalist's Guide to Media Law at your side. 'Whether you're an MSM editor or reporter, a blogger, a tweeter or a personal brand, this book might save your bacon.' - Jonathan Holmes, former ABC Media Watch host 'The leading text book from which most journos learned their law' - Margaret Simons, associate professor in journalism, Monash University

Managing Public Relations

Author : Peter M. Smudde
Publisher : Taylor & Francis
Page : 392 pages
File Size : 44,5 Mb
Release : 2023-03-02
Category : Business & Economics
ISBN : 9781000832495

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Managing Public Relations by Peter M. Smudde Pdf

The second edition of Managing Public Relations introduces students to the key concepts and practices involved in the day-to-day running of a PR operation, whether it is a company department, an independent agency, or any organized group focused on PR. The book’s unique approach places the PR function within the broader context of an organization, equipping students with the essential business knowledge, perspective, and skills needed when starting out in their careers. This second edition has been fully updated throughout and includes: Current examples and testimonials from across the globe, as well as updated "Executive Viewpoints" Expanded content on strategic planning, budgeting, and financial statements Detailed commentary on topics relevant to the modern workplace, including remote management Consideration of diversity, inclusion, equity, and access within PR Additional content on the use of analytics and measuring return on investment (ROI) Updated online material, including an Instructor’s Manual that incorporates problem-based questions, example assignments, and activities A highly practical and comprehensive guide, this textbook should be essential reading for advanced undergraduate and postgraduate students studying public relations management, strategic communications and marketing management.

MediaWriting

Author : W. Richard Whitaker,Ronald D. Smith,Janet E. Ramsey
Publisher : Routledge
Page : 402 pages
File Size : 49,5 Mb
Release : 2019-03-14
Category : Business & Economics
ISBN : 9780429801686

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MediaWriting by W. Richard Whitaker,Ronald D. Smith,Janet E. Ramsey Pdf

MediaWriting is an invaluable resource for students planning to enter the dynamic and changing world of media writing in the twenty-first century. With easy-to-read chapters, a wealth of updated, real-world examples, and helpful "How To" boxes throughout, this textbook explains the various styles of writing for print, broadcast, online, social media, public relations, and multimedia outlets. Some of the features included in the book are: A re-written Chapter 13, Writing and Reporting in the New New Media, with updates to how social media is used today Expanded chapters on print reporting methods and the Associated Press Stylebook Updates to Chapters 5 and 6, Legal Considerations in Media Writing, and Ethical Decisions in Writing and Reporting, discuss recent court cases and current ethical issues Explanatory "How To" boxes that help readers understand and retain main themes Illustrative "It Happened to Me" vignettes from the authors’ professional experiences Discussion questions and exercises at the end of every chapter Designed to meet the needs of students of print and broadcast media, public relations, or a wannabe jack-of-all trades in the online media environment, this reader-friendly primer will equip beginners with the skills necessary to succeed in their chosen writing field.

Media Law in Germany

Author : Frank Fechner
Publisher : Kluwer Law International B.V.
Page : 164 pages
File Size : 54,6 Mb
Release : 2023-05-20
Category : Law
ISBN : 9789403505275

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Media Law in Germany by Frank Fechner Pdf

Derived from the renowned multi-volume International Encyclopaedia of Laws, this analysis of media law in Germany surveys the massively altered and enlarged legal landscape traditionally encompassed in laws pertaining to freedom of expression and regulation of communications. Everywhere, a shift from mass media to mass self-communication has put enormous pressure on traditional law models. An introduction describing the main actors and salient aspects of media markets is followed by in-depth analyses of print media, radio and television broadcasting, the Internet, commercial communications, political advertising, concentration in media markets, and media regulation. Among the topics that arise for discussion are privacy, cultural policy, protection of minors, competition policy, access to digital gateways, protection of journalists’ sources, standardization and interoperability, and liability of intermediaries. Relevant case law is considered throughout, as are various ethical codes. A clear, comprehensive overview of media legislation, case law, and doctrine, presented from the practitioner’s point of view, this book is a valuable time-saving resource for all concerned with media and communication freedom. Lawyers representing parties with interests in Germany will welcome this very useful guide, and academics and researchers will appreciate its value in the study of comparative media law.

Routledge Handbook of Media Law

Author : Monroe E. Price,Stefaan Verhulst,Libby Morgan
Publisher : Routledge
Page : 616 pages
File Size : 54,5 Mb
Release : 2013-01-04
Category : Law
ISBN : 9781135109011

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Routledge Handbook of Media Law by Monroe E. Price,Stefaan Verhulst,Libby Morgan Pdf

Featuring specially commissioned chapters from experts in the field of media and communications law, this book provides an authoritative survey of media law from a comparative perspective. The handbook does not simply offer a synopsis of the state of affairs in media law jurisprudence, rather it provides a better understanding of the forces that generate media rules, norms, and standards against the background of major transformations in the way information is mediated as a result of democratization, economic development, cultural change, globalization and technological innovation. The book addresses a range of issues including: Media Law and Evolving Concepts of Democracy Network neutrality and traffic management Public Service Broadcasting in Europe Interception of Communication and Surveillance in Russia State secrets, leaks and the media A variety of rule-making institutions are considered, including administrative, and judicial entities within and outside government, but also entities such as associations and corporations that generate binding rules. The book assesses the emerging role of supranational economic and political groupings as well as non-Western models, such as China and India, where cultural attitudes toward media freedoms are often very different. Monroe E. Price is Director of the Center for Global Communication Studies at the Annenberg School for the University of Pennsylvania and Joseph and Sadie Danciger Professor of Law and Director of the Howard M. Squadron Program in Law, Media and Society at the Cardozo School of Law. Stefaan Verhulst is Chief of Research at the Markle Foundation. Previously he was the co-founder and co-director, with Professor Monroe Price, of the Programme in Comparative Media Law and Policy (PCMLP) at Oxford University, as well as senior research fellow at the Centre for Socio Legal Studies. Libby Morgan is the Associate Director of the Center for Global Communication Studies at the Annenberg School for the University of Pennsylvania.

Public Relations

Author : Danny Moss,Barbara DeSanto
Publisher : SAGE
Page : 513 pages
File Size : 41,5 Mb
Release : 2011-12-15
Category : Business & Economics
ISBN : 9781446253663

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Public Relations by Danny Moss,Barbara DeSanto Pdf

Taking a managerial perspective, this book explores public relations and its role in the wider organizational world. Contributors explore a variety of contexts in which the relevance of understanding these two interlinking domains is so paramount, such as corporate branding and reputation, government relations and community communications, as well as drawing on experise of legal considerations and ethical awareness. The effective management of public relations is crucial within any organization, but a wider managerial awareness and support of its role is equally critical. Public Relations: A Managerial Perspective offers an original and vital discussion of these challenges for second and third year undergraduate and postgraduate students of public relations, corporate communications and public affairs.

Dynamics of Public Relations and Journalism

Author : Annette Clear,Linda Weideman
Publisher : Juta and Company Ltd
Page : 232 pages
File Size : 48,9 Mb
Release : 2002
Category : Business & Economics
ISBN : 070215637X

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Dynamics of Public Relations and Journalism by Annette Clear,Linda Weideman Pdf

Various methods of conveying newsworthy information are discussed in this analysis of the common qualities of public relations and journalism professionals. Practical anecdotes explain how public relations practioners and journalists interact daily in the South African media context. Common features between these two professions are discussed, including how a public relations professional applies journalistic skills including interviewing, writing, taking photographs, and designing page layout. Recent technological developments are covered, and print, television, and electronic media are compared.

Media Law in the United Kingdom

Author : Thomas Gibbons
Publisher : Kluwer Law International B.V.
Page : 170 pages
File Size : 51,7 Mb
Release : 2018-10-17
Category : Law
ISBN : 9789403505343

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Media Law in the United Kingdom by Thomas Gibbons Pdf

Derived from the renowned multi-volume International Encyclopaedia of Laws, this analysis of media law in the United Kingdom surveys the massively altered and enlarged legal landscape traditionally encompassed in laws pertaining to freedom of expression and regulation of communications. Everywhere, a shift from mass media to mass self-communication has put enormous pressure on traditional law models. An introduction describing the main actors and salient aspects of media markets is followed by in-depth analyses of print media, radio and television broadcasting, the Internet, commercial communications, political advertising, concentration in media markets, and media regulation. Among the topics that arise for discussion are privacy, cultural policy, protection of minors, competition policy, access to digital gateways, protection of journalists’ sources, standardization and interoperability, and liability of intermediaries. Relevant case law is considered throughout, as are various ethical codes. A clear, comprehensive overview of media legislation, case law, and doctrine, presented from the practitioner’s point of view, this book is a valuable time-saving resource for all concerned with media and communication freedom. Lawyers representing parties with interests in the United Kingdom will welcome this very useful guide, and academics and researchers will appreciate its value in the study of comparative media law.

The Law of Public Communication

Author : William E. Lee,Daxton R. Stewart,Jonathan Peters
Publisher : Taylor & Francis
Page : 647 pages
File Size : 54,9 Mb
Release : 2019-07-06
Category : Law
ISBN : 9781351692359

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The Law of Public Communication by William E. Lee,Daxton R. Stewart,Jonathan Peters Pdf

Updated to reflect new developments through 2019, the tenth edition of The Law of Public Communication provides an overview of communication and media law that includes the most current legal developments. It explains the laws affecting the daily work of writers, broadcasters, PR practitioners, photographers, and other public communicators. By providing statutes and cases in an accessible manner, even to students studying law for the first time, the authors ensure that students will acquire a firm grasp of the legal issues affecting the media. This new edition features color photos, as well as breakout boxes that apply the book’s principles to daily life. The new case studies discussed often reflect new technologies and professional practices, including hot topics such as cyber bullying, drones, government surveillance, campaign financing, advertising, and digital libel. The Law of Public Communication is an ideal core textbook for undergraduate and graduate courses in communication law and mass media law. A downloadable test bank is available for instructors at www.routledge.com/9780367353094.

The Law of Public Communication

Author : Kent Middleton,William Eyre Lee
Publisher : Allyn & Bacon
Page : 632 pages
File Size : 41,9 Mb
Release : 2007
Category : Language Arts & Disciplines
ISBN : PSU:000060449429

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The Law of Public Communication by Kent Middleton,William Eyre Lee Pdf

Focusing on the implications of the law for practitioners, this annually updated book, The Law of Public Communication, examines legal issues affecting journalism, political and commercial speech, and electronic media. The Seventh Edition of this top-selling media law book includes the most current information explaining the law as it applies to the daily work of writers, broadcasters, advertisers, cable operators, Internet service providers, public relations practitioners, photographers, and other public communicators. By presenting statutes and cases in a cohesive manner that is understandable even to people studying law for the first time, the authors ensure that the reader will acquire a firm grasp of the legal issues affecting the media.

The Law of Journalism and Mass Communication

Author : Susan Dente Ross,Amy Reynolds,Robert Trager
Publisher : CQ Press
Page : 812 pages
File Size : 54,9 Mb
Release : 2019-11-12
Category : Language Arts & Disciplines
ISBN : 9781544377612

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The Law of Journalism and Mass Communication by Susan Dente Ross,Amy Reynolds,Robert Trager Pdf

"This is the best all-around media law text for undergraduate and graduate students alike. The clear, nonthreatening writing style of the authors, by itself, sets this book apart. And yet, it does so by not leaving out any important areas of inquiry. That’s why my colleagues and I continue to adopt this for all of our media law classes." —Jonathan Kotler, University of Southern California In The Law of Journalism and Mass Communication, authors Susan Dente Ross, Amy Reynolds, and Robert Trager present a lively, up-to-date, and comprehensive introduction to media law that brings the law to life for future professional communicators. The book is grounded in the traditions and rules of law but also contains fresh facts and relevant examples that keep readers engaged. Tightly focused breakout boxes highlight contemporary examples of the law in action or emphasize central points of law as well as intersections with international law and policy. The thoroughly updated Seventh Edition contains a wealth of new content that is as timely as possible—from the U.S. Supreme Court, federal and state courts, Congress, executive agencies, federal and state policymakers and advisory groups, and media organizations and allies. A refreshed look, feel, and flow of chapters provide readers an understanding of fast-expanding areas of the law and legal complexities.