Author : Ann Corro
Publisher : Unknown
Page : 862 pages
File Size : 49,7 Mb
Release : 1980
Category : Marketing
ISBN : IND:30000096929587
Marketing in Greece
Ann Corro
Marketing In Greece
Marketing In Greece Book in PDF, ePub and Kindle version is available to download in english. Read online anytime anywhere directly from your device. Click on the download button below to get a free pdf file of Marketing In Greece book. This book definitely worth reading, it is an incredibly well-written.
Marketing in Greece
Ann Corro
Author : Ann Corro
Publisher : Unknown
Page : 61 pages
File Size : 55,6 Mb
Release : 1988
Category : Marketing
ISBN : OCLC:18792850
Marketing in Greece by Ann Corro Pdf
Marketing Opportunities in Greece
Euromonitor Publications Limited
Author : Euromonitor Publications Limited
Publisher : Unknown
Page : 213 pages
File Size : 42,5 Mb
Release : 1983-01
Category : Greece
ISBN : 0863380069
Marketing Opportunities in Greece by Euromonitor Publications Limited Pdf
Strategic Innovative Marketing and Tourism
Androniki Kavoura,Efstathios Kefallonitis,Prokopios Theodoridis
Author : Androniki Kavoura,Efstathios Kefallonitis,Prokopios Theodoridis
Publisher : Springer Nature
Page : 1074 pages
File Size : 43,9 Mb
Release : 2020-03-09
Category : Business & Economics
ISBN : 9783030361266
Strategic Innovative Marketing and Tourism by Androniki Kavoura,Efstathios Kefallonitis,Prokopios Theodoridis Pdf
This book covers a very broad range of topics in marketing, communication, and tourism, focusing especially on new perspectives and technologies that promise to influence the future direction of marketing research and practice in a digital and innovational era. Among the areas covered are product and brand management, strategic marketing, B2B marketing and sales management, international marketing, business communication and advertising, digital and social marketing, tourism and hospitality marketing and management, destination branding and cultural management, and event marketing. The book comprises the proceedings of the International Conference on Strategic Innovative Marketing and Tourism (ICSIMAT) 2019, where researchers, academics, and government and industry practitioners from around the world came together to discuss best practices, the latest research, new paradigms, and advances in theory. It will be of interest to a wide audience, including members of the academic community, MSc and PhD students, and marketing and tourism professionals.
Strategic Innovative Marketing
Androniki Kavoura,Damianos P. Sakas,Petros Tomaras
Author : Androniki Kavoura,Damianos P. Sakas,Petros Tomaras
Publisher : Springer
Page : 556 pages
File Size : 42,9 Mb
Release : 2017-06-02
Category : Business & Economics
ISBN : 9783319562889
Strategic Innovative Marketing by Androniki Kavoura,Damianos P. Sakas,Petros Tomaras Pdf
This proceedings volume presents the latest on the theoretical approach of the contemporary issues evolved in strategic marketing and the integration of theory and practice. It highlights strategic research and innovative activities in marketing. The contributed chapters are concerned with using modern qualitative and quantitative techniques based on information technology used to manage and analyze business data, to discover hidden knowledge and to introduce intelligence into marketing processes. This allows for a focus on innovative applications in all aspects of marketing, of computerized technologies related to data analytics, predictive analytics and modeling, business intelligence and knowledge engineering, in order to demonstrate new ways of uncovering hidden knowledge and supporting marketing decisions with evidence-based intelligent tools. The chapters from the proceedings of the 5th International Conference on Strategic Innovative Marketing 2016 cover areas such as social media marketing innovation, sustainable marketing, customer satisfaction strategies, customer relationship management, marketing research and analytics. The papers have been written by scientists, researchers, practitioners and students that demonstrate a special orientation in strategic marketing, all of whom aspire to be ahead of the curve based on the pillars of innovation. This proceedings volume shares their recent contributions to the field and showcases their exchange of insights on strategic issues in the science of innovation marketing.
Strategic Innovative Marketing and Tourism
Androniki Kavoura,Efstathios Kefallonitis,Apostolos Giovanis
Author : Androniki Kavoura,Efstathios Kefallonitis,Apostolos Giovanis
Publisher : Springer
Page : 1330 pages
File Size : 51,9 Mb
Release : 2019-07-03
Category : Business & Economics
ISBN : 9783030124533
Strategic Innovative Marketing and Tourism by Androniki Kavoura,Efstathios Kefallonitis,Apostolos Giovanis Pdf
This book covers a very broad range of topics in marketing, communication, and tourism, focusing especially on new perspectives and technologies that promise to influence the future direction of marketing research and practice in a digital and innovational era. Among the areas covered are product and brand management, strategic marketing, B2B marketing and sales management, international marketing, business communication and advertising, digital and social marketing, tourism and hospitality marketing and management, destination branding and cultural management, and event marketing. The book comprises the proceedings of the International Conference on Strategic Innovative Marketing and Tourism (ICSIMAT) 2018, where researchers, academics, and government and industry practitioners from around the world came together to discuss best practices, the latest research, new paradigms, and advances in theory. It will be of interest to a wide audience, including members of the academic community, MSc and PhD students, and marketing and tourism professionals.
Strategic Innovative Marketing
Androniki Kavoura,Damianos P. Sakas,Petros Tomaras
Author : Androniki Kavoura,Damianos P. Sakas,Petros Tomaras
Publisher : Springer
Page : 764 pages
File Size : 54,8 Mb
Release : 2016-09-26
Category : Business & Economics
ISBN : 9783319338651
Strategic Innovative Marketing by Androniki Kavoura,Damianos P. Sakas,Petros Tomaras Pdf
This book presents the latest on the theoretical approach of the contemporary issues evolved in strategic marketing and the integration of theory and practice. It seeks to make advancements in the discipline by promoting strategic research and innovative activities in marketing. The book highlights the use of data analytics, intelligence and knowledge-based systems in this area. In the era of knowledge-based economy, marketing has a lot to gain from collecting and analyzing data associated with customers, business processes, market economics or even data related to social activities. The contributed chapters are concerned with using modern qualitative and quantitative techniques based on information technology used to manage and analyze business data, to discover hidden knowledge and to introduce intelligence into marketing processes. This allows for a focus on innovative applications in all aspects of marketing, of computerized technologies related to data analytics, predictive analytics and modeling, business intelligence and knowledge engineering, in order to demonstrate new ways of uncovering hidden knowledge and supporting marketing decisions with evidence-based intelligent tools. Among the topics covered include innovative tourism marketing strategies, marketing communications in small and medium-sized enterprises (SMEs), the use of business modeling, as well as reflecting on the marketing trends and outlook for all transportation industry segments. The papers in this proceedings has been written by scientists, researchers, practitioners and students that demonstrate a special orientation in strategic marketing, all of whom aspire to be ahead of the curve based on the pillars of innovation. This proceedings volume compiles their contributions to the field, highlighting the exchange of insights on strategic issues in the science of innovation marketing.
Business and Management Practices in Greece
R. Prouska,M. Kapsali
Author : R. Prouska,M. Kapsali
Publisher : Springer
Page : 314 pages
File Size : 48,7 Mb
Release : 2011-05-11
Category : Business & Economics
ISBN : 9780230306530
Business and Management Practices in Greece by R. Prouska,M. Kapsali Pdf
A comprehensive picture of the Greek business system and management practices placed in a comparative context. The editors bring together knowledge from contemporary research in a comprehensive, analytical and comparative way that enables readers to see the Greek system in a holistic way.
Greece: Doing Business for Everyone Guide - Practical Information and Contacts
IBP USA
Author : IBP USA
Publisher : Lulu.com
Page : 282 pages
File Size : 46,6 Mb
Release : 2013-08
Category : Business & Economics
ISBN : 9781438772202
Greece: Doing Business for Everyone Guide - Practical Information and Contacts by IBP USA Pdf
Business in Greece for Everyone: Practical Information and Contacts for Success
Monthly Catalog of United States Government Publications
Anonim
Author : Anonim
Publisher : Unknown
Page : 1206 pages
File Size : 52,9 Mb
Release : 1976
Category : Government publications
ISBN : STANFORD:36105014648963
Monthly Catalog of United States Government Publications by Anonim Pdf
Greece Taxation Laws and Regulations Handbook Volume 1 Strategic Information and Regulations
IBP USA
Author : IBP USA
Publisher : Lulu.com
Page : 288 pages
File Size : 48,7 Mb
Release : 2024-06-17
Category : Electronic
ISBN : 9781433079887
Greece Taxation Laws and Regulations Handbook Volume 1 Strategic Information and Regulations by IBP USA Pdf
Greece: a Market Report
London. Chamber of Commerce. Mission to Greece 1969
Author : London. Chamber of Commerce. Mission to Greece 1969
Publisher : Unknown
Page : 33 pages
File Size : 49,8 Mb
Release : 1970-01-01
Category : Greece
ISBN : 0901902322
Greece: a Market Report by London. Chamber of Commerce. Mission to Greece 1969 Pdf
The Market for U.S. Feed Grains, Oilmeal, and Vegetable Oils in Greece
Henry A. Baehr,United States. Foreign Agricultural Service
Author : Henry A. Baehr,United States. Foreign Agricultural Service
Publisher : Unknown
Page : 30 pages
File Size : 42,9 Mb
Release : 1956
Category : Agriculture
ISBN : UIUC:30112018960341
The Market for U.S. Feed Grains, Oilmeal, and Vegetable Oils in Greece by Henry A. Baehr,United States. Foreign Agricultural Service Pdf
Greece Country Study Guide Volume 1 Strategic Information and Developments
IBP USA
Author : IBP USA
Publisher : Lulu.com
Page : 290 pages
File Size : 42,7 Mb
Release : 2012-03-03
Category : Business & Economics
ISBN : 9781438774473
Greece Country Study Guide Volume 1 Strategic Information and Developments by IBP USA Pdf
Greece Country Study Guide - Strategic Information and Developments Volume 1 Strategic Information and Developments
Strategic Innovative Marketing and Tourism
Androniki Kavoura
Author : Androniki Kavoura
Publisher : Springer Nature
Page : 999 pages
File Size : 49,7 Mb
Release : 2024-06-17
Category : Electronic
ISBN : 9783031510380
