Persuasion In Specialised Discourses

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Persuasion in Specialised Discourses

Olga Dontcheva-Navratilova,Martin Adam,Renata Povolná,Radek Vogel
Persuasion in Specialised Discourses Book PDF

Author : Olga Dontcheva-Navratilova,Martin Adam,Renata Povolná,Radek Vogel
Publisher : Springer Nature
Page : 366 pages
File Size : 49,6 Mb
Release : 2020-12-10
Category : Language Arts & Disciplines
ISBN : 9783030581633

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Persuasion in Specialised Discourses by Olga Dontcheva-Navratilova,Martin Adam,Renata Povolná,Radek Vogel Pdf

This book examines the concept of persuasion in written texts for specialist audiences in the English and Czech languages. By exploring a corpus of academic research articles, corporate reports, religious sermons and user manuals the authors aim to reveal similarities and differences in rhetorical strategies across cultures and genres. They draw on Biber and Conrad’s (2009) model for contextualising interaction in specialised discourses, Bell’s (1997) framework for the analysis of participants roles, Swales’ (1990) genre analysis approach for considering genre constraints and Hyland’s (2005) metadiscourse model for investigating writer-reader interaction. The result is a book which will appeal to researchers and students in Discourse Studies, especially those with an interest in genre and rhetorical strategies.

Persuasion in Public Discourse

Jana Pelclová,Wei-lun Lu
Persuasion in Public Discourse Book PDF

Author : Jana Pelclová,Wei-lun Lu
Publisher : John Benjamins Publishing Company
Page : 342 pages
File Size : 46,6 Mb
Release : 2018-08-08
Category : Language Arts & Disciplines
ISBN : 9789027263599

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Persuasion in Public Discourse by Jana Pelclová,Wei-lun Lu Pdf

This book approaches persuasion in public discourse as a rhetorical phenomenon that enables the persuader to appeal to the addressee’s intellectual and emotional capacities in a competing public environment. The aim is to investigate persuasive strategies from the overlapping perspectives of cognitive and functional linguistics. Both qualitative and quantitative analyses of authentic data (including English, Czech, Spanish, Slovene, Russian, and Hungarian) are grounded in the frameworks of functional grammar, facework and rapport management, classical rhetoric studies and multimodal discourse analysis and are linked to the constructs of (re)framing, conceptual metaphor and blending, mental space and viewpoint. In addition to traditional genres such as political speeches, news reporting, and advertising, the book also studies texts that examine book reviews, medieval medical recipes, public complaints or anonymous viral videos. Apart from discourse analysts, pragmaticians and cognitive linguists, this book will appeal to cognitive musicologists, semioticians, historical linguists and scholars of related disciplines.

Digital Scientific Communication

Ramón Plo-Alastrué,Isabel Corona
Digital Scientific Communication Book PDF

Author : Ramón Plo-Alastrué,Isabel Corona
Publisher : Springer Nature
Page : 356 pages
File Size : 41,7 Mb
Release : 2023-12-29
Category : Language Arts & Disciplines
ISBN : 9783031382079

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Digital Scientific Communication by Ramón Plo-Alastrué,Isabel Corona Pdf

This edited book analyses current trends in science communication and gathers research on practices related to the construction of digital identity and visibility, emerging conflicts related to the public availability and appropriation of scientific culture, and ways of validating and disseminating scientific knowledge in new digital contexts. Drawing on a selection of papers presented in the InterGedi Conference (Zaragoza, December 2021), the main goal of the volume is to identify and explore emerging professional practices and challenges in the digital communication of science through innovative multimodal genres. This book will be of interest to postgraduates, doctoral students, practitioners and researchers in the fields of discourse analysis, sociolinguistics, digital media, multimodality and communication studies.

Persuasion Across Genres

Helena Halmari,Tuija Virtanen
Persuasion Across Genres Book PDF

Author : Helena Halmari,Tuija Virtanen
Publisher : John Benjamins Publishing
Page : 280 pages
File Size : 55,5 Mb
Release : 2005
Category : Language Arts & Disciplines
ISBN : 9027253730

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Persuasion Across Genres by Helena Halmari,Tuija Virtanen Pdf

Persuasion, in its various linguistic forms, enters our lives daily. Politicians and the news media attempt to change or confirm our beliefs, while advertisers try to bend our tastes toward buying their products. Persuasion goes on in courtrooms, universities, and the business world. Persuasion pervades interpersonal relations in all social spheres, public and private. And persuasion reaches us via a large number of genres and their intricate interplay.This volume brings together nine chapters which investigate some of the typical genres of modern persuasion. Using both quantitative and qualitative methods, the authors explore the linguistic features of successful (and unsuccessful) persuasion and the reasons for the variation of persuasive choices as realized in various genres: business negotiations, judicial argumentation, political speech, advertising, newspaper editorials, and news writing. In the final chapter, the editors tie together the two themes — persuasion and genres — by proposing an Intergenre Model. This model assumes that a powerful force behind generic evolution is the perennial need for implicit persuasion.

Power, Persuasion and Manipulation in Specialised Genres

María Ángeles Orts Llopis,Ruth Breeze,Maurizio Gotti
Power Persuasion and Manipulation in Specialised Genres Book PDF

Author : María Ángeles Orts Llopis,Ruth Breeze,Maurizio Gotti
Publisher : Linguistic Insights
Page : 0 pages
File Size : 47,9 Mb
Release : 2017
Category : Persuasion (Rhetoric)
ISBN : 3034330103

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Power, Persuasion and Manipulation in Specialised Genres by María Ángeles Orts Llopis,Ruth Breeze,Maurizio Gotti Pdf

This volume focuses on the study of linguistic manipulation, persuasion and power in the written texts of professional communication, bringing forth studies on the language of various specialised fields such as law and arbitration, engineering, economics, advertising, business, politics, medicine, social work, education and the media.

Engagement in Professional Genres

Carmen Sancho Guinda
Engagement in Professional Genres Book PDF

Author : Carmen Sancho Guinda
Publisher : John Benjamins Publishing Company
Page : 389 pages
File Size : 45,7 Mb
Release : 2019-04-24
Category : Language Arts & Disciplines
ISBN : 9789027262943

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Engagement in Professional Genres by Carmen Sancho Guinda Pdf

Engagement has turned essential in today’s communication, as professional communities are becoming more specialised and transient, and their audiences more diverse. Promotionalism and competitiveness, in addition, increasingly pervade human activity, and thus engaging readers, listeners and viewers to attract and persuade them is part of the know-how of almost every profession. The eighteen chapters in this book, written by well-known discourse analysts from different nationalities and research backgrounds, and with various interests and understandings of communicative engagement, guide us through a discovery of perspectives and strategies across work settings and practices, genres, semiotic modes, discourses, disciplines, and theoretical frameworks and methods. They build a mosaic that leads to a broad picture of (meta)discursive engagement as (di)stance and raises current issues, challenges, and future research directions.

Science Communication in Times of Crisis

Pascal Hohaus
Science Communication in Times of Crisis Book PDF

Author : Pascal Hohaus
Publisher : John Benjamins Publishing Company
Page : 230 pages
File Size : 46,8 Mb
Release : 2022-08-10
Category : Language Arts & Disciplines
ISBN : 9789027257475

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Science Communication in Times of Crisis by Pascal Hohaus Pdf

This volume addresses demands on external and internal science communication in times of crisis. The contributions discuss present crises such as COVID-19 (e.g. vaccination campaigns or political reactions towards the pandemic in the context of science scepticism), and climate change (e.g. plausibility judgements or the role of scientists). They also relate their approaches to past crises, e.g. 9/11 or the Galileo affair. This volume is unique in that it is interdisciplinary from a theoretical and methodological perspective. In that respect, the authors apply concepts from corpus linguistics, discourse analysis, rhetoric, news values analysis, pragmatics and terminology research to various types of data, such as newspaper headlines, Tweets, open letters, corpora or glossaries. The case studies are situated within different cultural contexts, with various languages being examined, i.e. Polish, Arabic, English, French, German, and Spanish. Elevating our understanding of the interface of science communication and crisis communication, this collection of articles proves valuable to scholars and students from linguistics, communication science, political science, sociology and philosophy of science.

Persuasion in Public Discourse

Jana Pelclová,Wei-lun Lu
Persuasion in Public Discourse Book PDF

Author : Jana Pelclová,Wei-lun Lu
Publisher : Unknown
Page : 334 pages
File Size : 52,9 Mb
Release : 2018
Category : Communication in politics
ISBN : 9027201382

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Persuasion in Public Discourse by Jana Pelclová,Wei-lun Lu Pdf

This book approaches persuasion in public discourse as a rhetorical phenomenon that enables the persuader to appeal to the addressee's intellectual and emotional capacities in a competing public environment. The aim is to investigate persuasive strategies from the overlapping perspectives of cognitive and functional linguistics. Both qualitative and quantitative analyses of authentic data (including English, Czech, Spanish, Slovene, Russian, and Hungarian) are grounded in the frameworks of functional grammar, facework and rapport management, classical rhetoric studies and multimodal discourse analysis and are linked to the constructs of (re)framing, conceptual metaphor and blending, mental space and viewpoint. In addition to traditional genres such as political speeches, news reporting, and advertising, the book also studies texts that examine book reviews, medieval medical recipes, public complaints or anonymous viral videos. Apart from discourse analysts, pragmaticians and cognitive linguists, this book will appeal to cognitive musicologists, semioticians, historical linguists and scholars of related disciplines.

Dialogicity in Written Specialised Genres

Luz Gil-Salom,Carmen Soler-Monreal
Dialogicity in Written Specialised Genres Book PDF

Author : Luz Gil-Salom,Carmen Soler-Monreal
Publisher : John Benjamins Publishing Company
Page : 227 pages
File Size : 54,5 Mb
Release : 2014-07-15
Category : Language Arts & Disciplines
ISBN : 9789027269829

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Dialogicity in Written Specialised Genres by Luz Gil-Salom,Carmen Soler-Monreal Pdf

Dialogicity in Written Specialised Genres analyses how human beings intentionally establish a network of relations that contribute to the construction of discourse in different genres in academic, promotional and professional domains in English, Spanish and Italian. The chapters in the present volume investigate individual voices, both those assumed by the writer and those attributed to others, and how they act interpersonally and become explicit in the discourse. From a number of different research approaches, contributing authors focus on various textual components: self-mention, impersonation, attribution markers, engagement markers, attitude markers, boosters, hedges, reporting verbs, politeness strategies and citations. The collection is unusual in that it addresses these issues not only from the perspective of English, but also from that of Spanish and Italian. It thus represents a refreshing reassessment of the contrastive dimension in the study of voice and dialogic relations, taking into consideration language, specialised fields and genre. The volume will appeal to researchers interested in language as multidimensional dialogue, particularly with regard to different written specialised texts from different linguistic backgrounds. Novice writers may also find it of help in order to attain a greater understanding of the dialogic nature of writing.

Academic Discourse and Global Publishing

Ken Hyland,Feng (Kevin) Jiang
Academic Discourse and Global Publishing Book PDF

Author : Ken Hyland,Feng (Kevin) Jiang
Publisher : Routledge
Page : 261 pages
File Size : 42,9 Mb
Release : 2019
Category : Academic writing
ISBN : 1138359009

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Academic Discourse and Global Publishing by Ken Hyland,Feng (Kevin) Jiang Pdf

Part one. Academic discourse and rhetorical change -- Publish and prosper : the changing face of academic life -- Understanding language change : corpora, contexts and rhetoric -- Part two. Changes in argument patterns -- A multidimensional analysis of change -- Changes in coherence and cohesion : let's look at this -- Points of reference : changing patterns of citation -- Changes in self-citation : cumulative inquiry or self-promotion -- Bundling up : changes in multiword combinations -- Part three. Changes in stance and engagement -- Evidentiality, affect and presence : changing patterns of stance -- Changes in a stance marker : evaluative that -- Representing readers : changes in engagement -- Changes in the rhetorical self : a profile of we -- Is academic writing becoming more informal? -- Part four. Epilogue -- Pulling it all together.

The Language of Persuasion in Politics

Alan Partington,Charlotte Taylor
The Language of Persuasion in Politics Book PDF

Author : Alan Partington,Charlotte Taylor
Publisher : Routledge
Page : 263 pages
File Size : 46,8 Mb
Release : 2017-09-27
Category : Language Arts & Disciplines
ISBN : 9781351710107

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The Language of Persuasion in Politics by Alan Partington,Charlotte Taylor Pdf

This accessible introductory textbook looks at the modern relationship between politicians, the press and the public through the language they employ, with extensive coverage of key topics including: ‘spin’, ‘spin control’ and ‘image’ politics models of persuasion: authority, contrast, association pseudo-logical and ‘post-truth’ arguments political interviewing: difficult questions, difficult answers metaphors and metonymy rhetorical figures humour, irony and satire Extracts from speeches, soundbites, newspapers and blogs, interviews, press conferences, election slogans, social media and satires are used to provide the reader with the tools to discover the beliefs, character and hidden strategies of the would-be persuader, as well as the counter-strategies of their targets. This book demonstrates how the study of language use can help us appreciate, exploit and protect ourselves from the art of persuasion. With a wide variety of practical examples on both recent issues and historically significant ones, every topic is complemented with guiding tasks, queries and exercises with keys and commentaries at the end of each unit. This is the ideal textbook for all introductory courses on language and politics, media language, rhetoric and persuasion, discourse studies and related areas.

The Construction of Discourse as Verbal Interaction

María de los Ángeles Gómez González,J. Lachlan Mackenzie
The Construction of Discourse as Verbal Interaction Book PDF

Author : María de los Ángeles Gómez González,J. Lachlan Mackenzie
Publisher : John Benjamins Publishing Company
Page : 304 pages
File Size : 45,9 Mb
Release : 2018-09-20
Category : Language Arts & Disciplines
ISBN : 9789027263568

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The Construction of Discourse as Verbal Interaction by María de los Ángeles Gómez González,J. Lachlan Mackenzie Pdf

This edited volume showcases new work on discourse analysis by big names in the field and promising early-career researchers. Arising from the latest in the series of IWoDA workshops in Santiago de Compostela, it provides novel insights into both the explicit and the implicit characteristics of discourse as used in verbal interaction. Discourse markers, as their name indicates, are among the explicit signals of coherence, while discourse relations may be either explicit or implicit. Similarly, the discourse used for purposes of evaluation, stance-taking and interpersonal engagement is either overt or covert, as is also true of the expression of emotions and empathy. This, in general terms, is the challenging terrain into which the contributors to this volume have ventured. The book combines theoretical issues with a practical orientation, comparing languages, analysing different registers, studying the openings of Skype conversations, and much more besides; it will prove highly relevant for postgraduate and advanced practitioners of discourse analysis, interaction studies, semantics and pragmatics.

New Trends on Metadiscourse

Begoña Bellés-Fortuño,Lucía Bellés-Calvera,Ana-Isabel Martínez-Hernández
New Trends on Metadiscourse Book PDF

Author : Begoña Bellés-Fortuño,Lucía Bellés-Calvera,Ana-Isabel Martínez-Hernández
Publisher : Springer Nature
Page : 265 pages
File Size : 45,5 Mb
Release : 2024-01-22
Category : Language Arts & Disciplines
ISBN : 9783031366901

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New Trends on Metadiscourse by Begoña Bellés-Fortuño,Lucía Bellés-Calvera,Ana-Isabel Martínez-Hernández Pdf

This edited book gives an updated overview of methods of analysis of academic and non-academic genres in a digital era. The advent of digital and social media has deeply transformed academic and non-academic communication practices in the past two decades. The linguistic landscape is now a multilayered one; multicultural issues and cross-linguistic aspects are addressed in a way to understand how linguistically and culturally diverse identities try to find pathways. The communicative immediacy of digital media and the spectrum of genres/hybridized forms now available has inevitably influenced the way we communicate and the way we create meaning-making in a multimodal environment. The book contains nine chapters divided into two main sections corresponding to academic and non-academic texts where written, spoken and digital genres are examined from different perspectives. Cross-linguistic studies, multilingual approaches or disciplinary variations are analyzed in detail. This book provides and up-to-date and innovative view of Metadiscourse research and develops new research methodologies, drawing on visual research methods and combinations of qualitative and quantitative approaches from fields including Discourse Analysis, Corpus Linguistics, and Genre Analysis.

Persuasion in Tourism Discourse

Elena Manca
Persuasion in Tourism Discourse Book PDF

Author : Elena Manca
Publisher : Cambridge Scholars Publishing
Page : 196 pages
File Size : 48,6 Mb
Release : 2016-12-14
Category : Language Arts & Disciplines
ISBN : 9781443855587

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Persuasion in Tourism Discourse by Elena Manca Pdf

Tourism is more than just a leisure or professional activity; it can be considered the representation and discovery of the cultural identity of a country. The concepts and the words which are selected to promote a tourist destination, as well as the accompanying images and the way these modes of communication are organized in a website, inevitably reflect more than just a promotional aim. They mainly represent those social and cultural choices which are peculiar to each country and to each culture, and which are, for this reason, particularly worth investigating. This book proposes an original approach to the study of tourism discourse by combining several methodologies and models: Halliday’s systemic functional grammar; Kress and van Leeuwen’s visual grammar; the AIDA model; the corpus linguistics approach; Hall and Hofstede’s models; and the theories of the universals of translation. The result of this new and complex methodological approach is a detailed linguistic and socio-cultural overview of the most common strategies of persuasion adopted in the tourism discourses of countries such as Italy, Great Britain and Australia. This book will be useful for academics working in the field of multimodal analysis, corpus linguistics, cross-cultural marketing, and cross-cultural studies, and for students of tourism, communication, and marketing studies.

The Routledge Handbook of Language and Persuasion

Jeanne Fahnestock,Randy Allen Harris
The Routledge Handbook of Language and Persuasion Book PDF

Author : Jeanne Fahnestock,Randy Allen Harris
Publisher : Taylor & Francis
Page : 831 pages
File Size : 50,8 Mb
Release : 2022-09-30
Category : Language Arts & Disciplines
ISBN : 9781000573374

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The Routledge Handbook of Language and Persuasion by Jeanne Fahnestock,Randy Allen Harris Pdf

This handbook provides a wide-ranging, authoritative, and cutting-edge overview of language and persuasion. Featuring a range of international contributors, the handbook outlines the basic materials of linguistic persuasion – sound, words, syntax, and discourse – and the rhetorical basics that they enable, such as appeals, argument schemes, arrangement strategies, and accommodation devices. After a comprehensive introduction that brings together the elements of linguistics and the vectors of rhetoric, the handbook is divided into six parts. Part I covers the basic rhetorical appeals to character, the emotions, argument schemes, and types of issues that constitute persuasion. Part II covers the enduring effects of persuasive language, from humor to polarization, while a special group of chapters in Part III examines figures of speech and their rhetorical uses. In Part IV, contributors focus on different fields and genres of argument as entry points for research into conventions of arguing. Part V examines the evolutionary and developmental roots of persuasive language, and Part VI highlights new computational methods of language analysis. This handbook is essential reading for those researching and studying persuasive language in the fields of linguistics, rhetoric, argumentation, communication, discourse studies, political science, psychology, digital studies, mass media, and journalism.