Engagement In Professional Genres

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Engagement in Professional Genres

Author : Carmen Sancho Guinda
Publisher : John Benjamins Publishing Company
Page : 389 pages
File Size : 45,8 Mb
Release : 2019-04-24
Category : Language Arts & Disciplines
ISBN : 9789027262943

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Engagement in Professional Genres by Carmen Sancho Guinda Pdf

Engagement has turned essential in today’s communication, as professional communities are becoming more specialised and transient, and their audiences more diverse. Promotionalism and competitiveness, in addition, increasingly pervade human activity, and thus engaging readers, listeners and viewers to attract and persuade them is part of the know-how of almost every profession. The eighteen chapters in this book, written by well-known discourse analysts from different nationalities and research backgrounds, and with various interests and understandings of communicative engagement, guide us through a discovery of perspectives and strategies across work settings and practices, genres, semiotic modes, discourses, disciplines, and theoretical frameworks and methods. They build a mosaic that leads to a broad picture of (meta)discursive engagement as (di)stance and raises current issues, challenges, and future research directions.

Analysing Professional Genres

Author : Anna Trosborg
Publisher : John Benjamins Publishing
Page : 272 pages
File Size : 51,9 Mb
Release : 2000
Category : Language Arts & Disciplines
ISBN : 9789027250896

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Analysing Professional Genres by Anna Trosborg Pdf

An understanding of genres in communication (written and spoken) is essential to professional success. This volume studies situationally appropriate responses in professional communication in face-to-face interaction and distance communication, from a socio-cognitive point of view. A traditional rhetorical approach does not give much insight in the ways in which genres are embedded in communicative activity or how actors draw upon genre knowledge to perform effectively. However, if genres are considered as embedded in social interaction “as typified forms of typified circumstances”, the rich dynamic aspects of genre knowledge can be disclosed. The chapters deal with genre knowledge in various settings, illustrating the impact of time, place, medium, skills and purpose, and some chapters deal with genre analysis in a broader sense giving ideas for applied genre analysis. The book is of interest to professionals and scholars in communication studies, discourse analysis, and social and cognitive science.

Understanding the Dynamics of Language and Multilingualism in Professional Contexts

Author : Philippe Lecomte,Mary Vigier,Claudine Gaibrois,Betty Beeler
Publisher : Edward Elgar Publishing
Page : 251 pages
File Size : 51,5 Mb
Release : 2023-01-13
Category : Business & Economics
ISBN : 9781789906783

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Understanding the Dynamics of Language and Multilingualism in Professional Contexts by Philippe Lecomte,Mary Vigier,Claudine Gaibrois,Betty Beeler Pdf

This book provides readers with the latest research on the dynamics of language and language diversity in professional contexts. Bringing together novel findings from a range of disciplines, it challenges practitioners and management scholars to question the conventional understanding of language as words with stable meanings, an assumption which treats language as a tool that can be managed by language policies that ‘standardize’ language. Each of the contributions is designed to recognize the strides that have been made in the past two decades in research on language and languages in organizational settings while addressing remaining blind spots and emerging issues. Particular attention is given to multilingualism, sociolinguistic approaches to language in the workplace, migration challenges, critical perspectives on the power of language use and the management of organizations as dialogical, discursive spaces.

Genre Networks

Author : Carmen Pérez-Llantada,María-José Luzón
Publisher : Taylor & Francis
Page : 121 pages
File Size : 40,5 Mb
Release : 2022-09-30
Category : Language Arts & Disciplines
ISBN : 9781000684582

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Genre Networks by Carmen Pérez-Llantada,María-José Luzón Pdf

This innovative book employs genre as a fruitful lens for exploring the complexity of science communication online and the new genre assemblages formed at the interface of multiple genres in digital environments. Pérez-Llantada and Luzón argue for a conceptualization of Science 2.0 that views digital genres in conjunction with other genres, accounting for the ways in which diverse Internet users choose different points of entry for accessing information on science of varied depth, views, and perspectives. Taking Swales’s conceptualization of forms of genre collectivity as its point of departure, the book puts forward this new understanding of multisemiotic genre assemblages in digital science communication, considering dimensions of hypertextuality, intertextuality, and multimodality in the interdependent relations between genres. The volume draws on a range of case studies each with a distinct genre assemblage and social agenda, exploring such areas as high stakes science, open peer review, science reproducibility, citizen science, and social media networking. Offering new directions for future research on genre studies and digital science communication, Genre Networks: Intersemiotic Relations in Digital Science Communication will be of interest to scholars in these fields, as well as those working in multimodality, language and communication, and languages for academic purposes.

Academic Writing and Reader Engagement

Author : Niall Curry
Publisher : Routledge
Page : 244 pages
File Size : 43,5 Mb
Release : 2021-06-28
Category : Language Arts & Disciplines
ISBN : 9781000394511

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Academic Writing and Reader Engagement by Niall Curry Pdf

Academic Writing and Reader Engagement offers a concise linguistic description of the use and functions of questions in English, French and Spanish and discusses their value to the teaching of academic writing. This book: Enables a better understanding of how writers engage readers in academic writing in English, French, and Spanish and where each language behaves similarly or differently; Explains how authors express opinions, organise discourse and create relationships with readers via questions in their academic writing and the various functions questions perform; Brings together research on corpus and contrastive linguistics, highlighting how these two fields can support one another; Offers a thorough investigation of reader engagement markers from a range of linguistic perspectives and considers how knowledge of these markers could be applied to the teaching and learning of academic writing in each language; Employs corpus data totalling approximately 1.2 million words from all three languages to illustrate the varying roles and representations of questions in each language. Providing an invaluable resource for scholars learning to communicate successfully within their academic community, as well as teachers of English, French and/or Spanish for academic purposes, this book is key reading for students and researchers of academic discourse, contrastive linguistics and corpus linguistics.

Approaches to Specialized Genres

Author : Kathy Ling LIN,Isaac N. Mwinlaaru,Dennis Tay
Publisher : Routledge
Page : 304 pages
File Size : 44,6 Mb
Release : 2020-12-29
Category : Language Arts & Disciplines
ISBN : 9780429623059

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Approaches to Specialized Genres by Kathy Ling LIN,Isaac N. Mwinlaaru,Dennis Tay Pdf

Approaches to Specialized Genres provides a timely update of the field of genre studies, with 14 cutting-edge contributions split into five sections using and integrating an exceptionally wide variety of methods and perspectives (such as ESP genre research, corpus linguistics, systemic functional linguistics, ethnographic and multimodal research) to analyse genres in written, spoken, visual and auditory modes across a multiplicity of pedagogic, professional and digital settings. It highlights and illustrates the growing trend of a multiperspective and inter-theoretic approach to genre studies and demonstrates how such methodological rigour can extend our knowledge of language, in general, and genres, in particular. It also examines a rich variety of underexplored genres such as the digital genre of synchronous videoconferencing, instructional slides, video ads, engineers’ training log book entries, the narrative story genres, fundraising letters and retraction notices. It demonstrates not only the prominent value of genre research, but wide applications of genre knowledge in various educational and professional domains. The book brings together experts spreading across the world, including countries in South-East Asia, Europe, America, West Africa and South America. Accordingly, it will appeal to readers of diversified socio-cultural backgrounds working in all the aforementioned inter-related fields of applied linguistics and communication studies.

Conducting Genre-Based Research in Applied Linguistics

Author : Matt Kessler,Charlene Polio
Publisher : Taylor & Francis
Page : 170 pages
File Size : 47,8 Mb
Release : 2023-09-29
Category : Language Arts & Disciplines
ISBN : 9781000961621

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Conducting Genre-Based Research in Applied Linguistics by Matt Kessler,Charlene Polio Pdf

This collection is a comprehensive resource on conducting research in applied linguistics involving written genres that is distinctive in its coverage of a multiplicity of interdisciplinary perspectives. The volume explores the central approaches, methodologies, analyses, and tools used in conducting genre-based research, extending the traditional focus on a single framework for defining genres by explicating the major approaches that have been invoked in applied linguistics. Chapters address a mix of commonly used methodologies (e.g., case studies, ethnographic approaches), types of analyses (e.g., metadiscourse, rhetorical move-step analysis, multidimensional analysis, lexical bundles and phrase frames, CALF measures, multimodal analysis), and studies that focus on other areas of second language (L2) teaching and learning (e.g., multilingualism, the Teaching and Learning Cycle). Taken together, the volume provides a theoretically and methodologically diverse introduction to foundational topics in genre-related research, supported by detailed discussions of the challenges and practical considerations to take into account when conducting research involving written genres. This book is a valuable resource for graduate students, faculty, and researchers in applied linguistics, particularly those working in second language acquisition, L2 writing, and genre theory and pedagogy.

Digital Scientific Communication

Author : Ramón Plo-Alastrué,Isabel Corona
Publisher : Springer Nature
Page : 356 pages
File Size : 43,7 Mb
Release : 2023-12-29
Category : Language Arts & Disciplines
ISBN : 9783031382079

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Digital Scientific Communication by Ramón Plo-Alastrué,Isabel Corona Pdf

This edited book analyses current trends in science communication and gathers research on practices related to the construction of digital identity and visibility, emerging conflicts related to the public availability and appropriation of scientific culture, and ways of validating and disseminating scientific knowledge in new digital contexts. Drawing on a selection of papers presented in the InterGedi Conference (Zaragoza, December 2021), the main goal of the volume is to identify and explore emerging professional practices and challenges in the digital communication of science through innovative multimodal genres. This book will be of interest to postgraduates, doctoral students, practitioners and researchers in the fields of discourse analysis, sociolinguistics, digital media, multimodality and communication studies.

Advancing Media Production Research

Author : Chris Paterson,David Lee,Anamik Saha,Anna Zoellner
Publisher : Springer
Page : 240 pages
File Size : 53,9 Mb
Release : 2016-01-26
Category : Social Science
ISBN : 9781137541949

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Advancing Media Production Research by Chris Paterson,David Lee,Anamik Saha,Anna Zoellner Pdf

This anthology explores challenges to understanding the nature of cultural production, exploring innovative new research approaches and improvements to old approaches, such as newsroom ethnography, which will enable clearer, fuller understanding of the workings of journalism and other forms of media and cultural production.

Digital Genres in Academic Knowledge Production and Communication

Author : María José Luzón,Carmen Pérez-Llantada
Publisher : Channel View Publications
Page : 172 pages
File Size : 40,6 Mb
Release : 2022-03-07
Category : Science
ISBN : 9781788924733

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Digital Genres in Academic Knowledge Production and Communication by María José Luzón,Carmen Pérez-Llantada Pdf

This book presents an overview of the wide variety of digital genres used by researchers to produce and communicate knowledge, perform new identities and evaluate research outputs. It explores the role of digital genres in the repertoires of genres used by local communities of researchers to communicate both locally and globally, both with experts and the interested public, and sheds light on the purposes for which researchers engage in digital communication and on the semiotic resources they deploy to achieve these purposes. The authors discuss the affordances of digital genres but also the challenges that they pose to researchers who engage in digital communication. The book explores what researchers can do with these genres, what meanings they can make, who they interact with, what identities they can construct and what new relations they establish, and, finally, what language(s) they deploy in carrying out all these practices.

The Routledge Companion to Narrative Theory

Author : Paul Dawson,Maria Mäkelä
Publisher : Taylor & Francis
Page : 781 pages
File Size : 52,7 Mb
Release : 2022-07-18
Category : Literary Criticism
ISBN : 9781000576375

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The Routledge Companion to Narrative Theory by Paul Dawson,Maria Mäkelä Pdf

The Routledge Companion to Narrative Theory brings together top scholars in the field to explore the significance of narrative to pressing social, cultural, and theoretical issues. How does narrative both inform and limit the way we think today? From conspiracy theories and social media movements to racial politics and climate change future scenarios, the reach is broad. This volume is distinctive for addressing the complicated relations between the interdisciplinary narrative turn in the academy and the contemporary boom of instrumental storytelling in the public sphere. The scholars collected here explore new theories of causality, experientiality, and fictionality; challenge normative modes of storytelling; and offer polemical accounts of narrative fiction, nonfiction, and video games. Drawing upon the latest research in areas from cognitive sciences to complexity theory, the volume provides an accessible entry point for those new to the myriad applications of narrative theory and a point of departure for new scholarship.

Persuasion in Specialised Discourses

Author : Olga Dontcheva-Navratilova,Martin Adam,Renata Povolná,Radek Vogel
Publisher : Springer Nature
Page : 366 pages
File Size : 50,9 Mb
Release : 2020-12-10
Category : Language Arts & Disciplines
ISBN : 9783030581633

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Persuasion in Specialised Discourses by Olga Dontcheva-Navratilova,Martin Adam,Renata Povolná,Radek Vogel Pdf

This book examines the concept of persuasion in written texts for specialist audiences in the English and Czech languages. By exploring a corpus of academic research articles, corporate reports, religious sermons and user manuals the authors aim to reveal similarities and differences in rhetorical strategies across cultures and genres. They draw on Biber and Conrad’s (2009) model for contextualising interaction in specialised discourses, Bell’s (1997) framework for the analysis of participants roles, Swales’ (1990) genre analysis approach for considering genre constraints and Hyland’s (2005) metadiscourse model for investigating writer-reader interaction. The result is a book which will appeal to researchers and students in Discourse Studies, especially those with an interest in genre and rhetorical strategies.

Silence in English Language Pedagogy

Author : Dat Bao
Publisher : Cambridge University Press
Page : 263 pages
File Size : 45,8 Mb
Release : 2023-02-09
Category : Language Arts & Disciplines
ISBN : 9781009022408

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Silence in English Language Pedagogy by Dat Bao Pdf

Silence in language learning is commonly viewed negatively, with language teachers often struggling to interpret learner silence and identify whether it is part of communication, mental processing, or low engagement. This book addresses silence in language pedagogy from a positive perspective, translating research into practice in order to inform teaching and to advocate greater use of positive silence in the classroom. The first half of the book examines the existing research into silence, and the second half provides research-informed practical strategies and classroom tasks. It offers applicable principles for task design that utilises rich resources, which include visual arts, mental representation, poetry, music, and other innovative tools, to allow both silence and speech to express their respective and interrelated roles in learning. Comprehensive yet accessible, it is essential reading for academic researchers and students in applied linguistics, TESOL, and language teaching, as well as for language teachers and educators.

Communicating English in Specialised Domains

Author : Stefania Maci,Michele Sala
Publisher : Cambridge Scholars Publishing
Page : 385 pages
File Size : 48,9 Mb
Release : 2020-01-08
Category : Language Arts & Disciplines
ISBN : 9781527545038

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Communicating English in Specialised Domains by Stefania Maci,Michele Sala Pdf

This volume is dedicated to Maurizio Gotti, in honour of his long and noteworthy academic career. Having served as Full Professor of History of the English Language and of English Language and Translation for more than two decades at the University of Bergamo, Italy, Gotti made significant contributions to multiple areas of study including specialized discourses, lexicography, history of the English language and language teaching. This wide-ranging collection brings together essays from these fields of enquiry authored by scholars whose academic input have interacted in various ways with ideas and topics introduced or extensively discussed by Gotti. The contributions are grouped into four theme-based sections representing the main threads in Gotti’s research, from the macro area of specialised discourse to the more specific fields of research in academic and legal languages, while the fourth section includes contributions dealing with the history of English language, and is followed by a miscellaneous section which concludes the collection.

Critical Genre Analysis

Author : Vijay K. Bhatia
Publisher : Routledge
Page : 220 pages
File Size : 40,6 Mb
Release : 2016-11-18
Category : Language Arts & Disciplines
ISBN : 9781317426738

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Critical Genre Analysis by Vijay K. Bhatia Pdf

Genre theory has focused primarily on the analysis of generic constructs, with increasing attention to and emphasis on the contexts in which such genres are produced, interpreted, and used to achieve objectives, often giving the impression as if producing genres is an end in itself, rather than a means to an end. The result of this focus is that there has been very little attention paid to the ultimate outcomes of these genre-based discursive activities, which are more appropriately viewed as academic, institutional, organizational, and professional actions and practices, which are invariably non-discursive, though often achieved through discursive means. It was this objective in mind that the book develops an approach to a more critical and deeper understanding of interdiscursive professional voices and actions. Critical Genre Analysis as a theory of discursive performance is thus an attempt to be as objective as possible, rigorous in analytical endeavour, using a multiperspective and multidimensional methodological framework taking into account interdiscursive aspects of genre construction to make it increasingly explanatory to demystify discursive performance in a range of professional contexts.