Pinterest Power Market Your Business Sell Your Product And Build Your Brand On The World S Hottest Social Network

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Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World's Hottest Social Network

Author : Jason Miles,Karen Lacey
Publisher : McGraw Hill Professional
Page : 240 pages
File Size : 51,5 Mb
Release : 2012-11-02
Category : Business & Economics
ISBN : 9780071805575

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Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World's Hottest Social Network by Jason Miles,Karen Lacey Pdf

Start Marketing NOW on the World's Fastest-Growing Website! You thought Facebook, YouTube, and Twitter were big? Pinterest is outpacing them all. As a marketer, you can't afford to ignore this amazing new platform. Why should you start marketing right now on Pinterest? In a word: MORE. You'll drive more traffic, get more customers, and make more money than ever! Pinterest Power provides all the tools, tips, and strategies you need to get going--right now, the right way. "Pinterest has unimaginable potential as a marketing and customer relationship building tool. In this fantastic book Jason and Karen reveal their highly effective blueprint for using it the right way. This is the guide to Pinterest that I'm having my staff read." -- JIM COCKRUM, bestselling author of Free Marketing: 101 Low and No-Cost Ways to Grow Your Business "Pinterest is one of the hottest and fastest social tools on the Internet today. It's growing faster than Facebook did, and you don't want to be left behind. Jason Miles will show you step-by-step how he uses Pinterest to make money online." -- SKIP MCGRATH, author of Three Weeks to eBay Profits

Social Commerce

Author : Efraim Turban,Judy Strauss,Linda Lai
Publisher : Springer
Page : 320 pages
File Size : 44,9 Mb
Release : 2015-11-17
Category : Business & Economics
ISBN : 9783319170282

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Social Commerce by Efraim Turban,Judy Strauss,Linda Lai Pdf

This is a multidisciplinary textbook on social commerce by leading authors of e-commerce and e-marketing textbooks, with contributions by several industry experts. It is effectively the first true textbook on this topic and can be used in one of the following ways: Textbook for a standalone elective course at the undergraduate or graduate levels (including MBA and executive MBA programs) Supplementary text in marketing, management or Information Systems disciplines Training courses in industry Support resources for researchers and practitioners in the fields of marketing, management and information management The book examines the latest trends in e-commerce, including social businesses, social networking, social collaboration, innovations and mobility. Individual chapters cover tools and platforms for social commerce; supporting theories and concepts; marketing communications; customer engagement and metrics; social shopping; social customer service and CRM contents; the social enterprise; innovative applications; strategy and performance management; and implementing social commerce systems. Each chapter also includes a real-world example as an opening case; application cases and examples; exhibits; a chapter summary; review questions and end-of-chapter exercises. The book also includes a glossary and key terms, as well as supplementary materials that include PowerPoint lecture notes, an Instructor’s Manual, a test bank and five online tutorials.

Electronic Commerce

Author : Efraim Turban,David King,Jae Kyu Lee,Ting-Peng Liang,Deborrah C. Turban
Publisher : Springer
Page : 818 pages
File Size : 45,8 Mb
Release : 2015-01-29
Category : Business & Economics
ISBN : 9783319100913

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Electronic Commerce by Efraim Turban,David King,Jae Kyu Lee,Ting-Peng Liang,Deborrah C. Turban Pdf

Throughout the book, theoretical foundations necessary for understanding Electronic Commerce (EC) are presented, ranging from consumer behavior to the economic theory of competition. Furthermore, this book presents the most current topics relating to EC as described by a diversified team of experts in a variety of fields, including a senior vice president of an e-commerce-related company. The authors provide website resources, numerous exercises, and extensive references to supplement the theoretical presentations. At the end of each chapter, a list of online resources with links to the websites is also provided. Additionally, extensive, vivid examples from large corporations, small businesses from different industries, and services, governments, and nonprofit agencies from all over the world make concepts come alive in Electronic Commerce. These examples, which were collected by both academicians and practitioners, show the reader the capabilities of EC, its cost and justification, and the innovative ways corporations are using EC in their operations. In this edition (previous editions published by Pearson/Prentice Hall), the authors bring forth the latest trends in e-commerce, including social businesses, social networking, social collaboration, innovations, and mobility.

Research Anthology on Social Media Advertising and Building Consumer Relationships

Author : Management Association, Information Resources
Publisher : IGI Global
Page : 2012 pages
File Size : 46,9 Mb
Release : 2022-05-13
Category : Computers
ISBN : 9781668462881

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Research Anthology on Social Media Advertising and Building Consumer Relationships by Management Association, Information Resources Pdf

Social media has become a key tool that businesses must utilize in all areas of their practices to build relationships with their customer base and promote their products. This technology is no longer optional as those who do not take advantage of the many benefits it offers continue to struggle with outdated practices. In order for businesses to flourish, further study on the advantages social media provides in the areas of marketing and developing consumer relationships is required. The Research Anthology on Social Media Advertising and Building Consumer Relationships considers best practices and strategies of utilizing social media successfully throughout various business fields to promote products, build relationships, and maintain relevancy. This book also discusses common pitfalls and challenges companies face as they attempt to create a name for themselves in the online world. Covering topics such as marketing, human aspects of business, and branding, this major reference work is crucial for managers, business owners, entrepreneurs, researchers, scholars, academicians, practitioners, instructors, and students.

20 Great Career-Building Activities Using Pinterest

Author : Kristi Lew
Publisher : The Rosen Publishing Group, Inc
Page : 66 pages
File Size : 55,7 Mb
Release : 2016-12-15
Category : Juvenile Nonfiction
ISBN : 9781508172703

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20 Great Career-Building Activities Using Pinterest by Kristi Lew Pdf

Pinterest, a visually driven social network, allows users to save images, videos, and infographics to themed pages, called boards. It is a fabulous way to ignite individual creativity and to tap into the collective imagination of people with similar interests. In this resource, teens learn how to create pin collections that are similar to having a personally designed, visually stunning catalog that holds all the wild, weird, and wonderful internet links related to their passions, hobbies, and aspirations. Twenty activities help readers leverage the power of visual content to enrich their lives, advance their studies, and promote their favorite endeavors.

Visual Marketing with the Power of Pinterest and Instagram EBOOK BUNDLE

Author : Jason Miles,Karen Lacey
Publisher : McGraw Hill Professional
Page : 513 pages
File Size : 40,8 Mb
Release : 2013-09-20
Category : Business & Economics
ISBN : 9780071795210

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Visual Marketing with the Power of Pinterest and Instagram EBOOK BUNDLE by Jason Miles,Karen Lacey Pdf

TWO E-BOOKS IN ONE Pinterest Power Start Marketing NOW on the World's Fastest-Growing Website! Pinterest Power reveals the business opportunities in Pinterest and reveals actionable, easily implemented, and proven strategies to increase small-business sales. It provides a thorough introduction to the Pinterest world and explains how to get up and running in the most effective ways possible and use the site to increase referral traffic to any website. The book also describes how to leverage Pinterest with other social media sites and ways to use it to increase sales across the most common e-commerce sites, like Etsy, Ebay, and more. Instagram Power CREATE A PICTURE-PERFECT Instagram MARKETING STRATEGY Instagram Power provides everything you need to grab customers on the world's most popular photo-sharing site. This guide covers it all--from setting up an account to promoting a brand to integrating the photo-sharing app into an existing marketing strategy.

Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World's Hottest Social Network

Author : Jason Miles,Karen Lacey
Publisher : McGraw Hill Professional
Page : 258 pages
File Size : 53,6 Mb
Release : 2012-10-09
Category : Business & Economics
ISBN : 9780071805568

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Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World's Hottest Social Network by Jason Miles,Karen Lacey Pdf

Start Marketing NOW on the World's Fastest-Growing Website! You thought Facebook, YouTube, and Twitter were big? Pinterest is outpacing them all. As a marketer, you can't afford to ignore this amazing new platform. Why should you start marketing right now on Pinterest? In a word: MORE. You'll drive more traffic, get more customers, and make more money than ever! Pinterest Power provides all the tools, tips, and strategies you need to get going--right now, the right way. "Pinterest has unimaginable potential as a marketing and customer relationship building tool. In this fantastic book Jason and Karen reveal their highly effective blueprint for using it the right way. This is the guide to Pinterest that I'm having my staff read." -- JIM COCKRUM, bestselling author of Free Marketing: 101 Low and No-Cost Ways to Grow Your Business "Pinterest is one of the hottest and fastest social tools on the Internet today. It's growing faster than Facebook did, and you don't want to be left behind. Jason Miles will show you step-by-step how he uses Pinterest to make money online." -- SKIP MCGRATH, author of Three Weeks to eBay Profits

Libraries Partnering with Self-Publishing

Author : Robert J. Grover Professor Emeritus,Kelly Visnak,Carmaine Ternes,Miranda Ericsson,Lissa Staley
Publisher : Bloomsbury Publishing USA
Page : 165 pages
File Size : 42,9 Mb
Release : 2016-10-17
Category : Language Arts & Disciplines
ISBN : 9781440841590

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Libraries Partnering with Self-Publishing by Robert J. Grover Professor Emeritus,Kelly Visnak,Carmaine Ternes,Miranda Ericsson,Lissa Staley Pdf

Help your library leverage opportunities in the popular do-it-yourself publishing movement by following this guide's process for creating and producing books. In this useful guidebook, you'll learn how to transform your library into a self-publishing center with pointers, advice, and strategies for creating, producing, and printing books—both digitally and on paper. The book outlines your partnering role with patrons in the creation of published materials, offering step-by-step guidance for assisting library users who wish to put their written words in print. By using the detailed plan in this reference, you'll be able to help patrons identify an audience for their material, select the best publishing software for their needs, and utilize social media to promote and distribute their work. Chapters follow the publishing process from planning to creative development, production, and marketing. The final chapter features books, websites, and Internet sources for designing brochures; creating a website; and designing, printing, and distributing a book. Helpful guidelines accompany excerpts from interviews with librarians experienced with this publishing model, examples of self-published books, and graphic models.

Introduction to Electronic Commerce and Social Commerce

Author : Efraim Turban,Judy Whiteside,David King,Jon Outland
Publisher : Springer
Page : 446 pages
File Size : 51,8 Mb
Release : 2017-04-23
Category : Business & Economics
ISBN : 9783319500911

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Introduction to Electronic Commerce and Social Commerce by Efraim Turban,Judy Whiteside,David King,Jon Outland Pdf

This is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC). New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including cloud computing, RFID, and EDI; ten new learning outcomes; and video exercises added to most chapters. Wherever appropriate, material on Social Commerce has been added to existing chapters. Supplementary material includes an Instructor’s Manual; Test Bank questions for each chapter; Powerpoint Lecture Notes; and a Companion Website that includes EC support technologies as well as online files. The book is organized into 12 chapters grouped into 6 parts. Part 1 is an Introduction to E-Commerce and E-Marketplaces. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks. Part 4 examines EC Support Services, and Part 5 looks at E-Commerce Strategy and Implementation. Part 6 is a collection of online tutorials on Launching Online Businesses and EC Projects, with tutorials focusing on e-CRM; EC Technology; Business Intelligence, including Data-, Text-, and Web Mining; E-Collaboration; and Competition in Cyberspace. the following="" tutorials="" are="" not="" related="" to="" any="" specific="" chapter.="" they="" cover="" the="" essentials="" ec="" technologies="" and="" provide="" a="" guide="" relevant="" resources.="" p

Instagram Power: Build Your Brand and Reach More Customers with the Power of Pictures

Author : Jason Miles
Publisher : McGraw Hill Professional
Page : 240 pages
File Size : 51,7 Mb
Release : 2013-10-11
Category : Business & Economics
ISBN : 9780071827010

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Instagram Power: Build Your Brand and Reach More Customers with the Power of Pictures by Jason Miles Pdf

CREATE A PICTURE-PERFECT Instagram MARKETING STRATEGY If you're not using Instagram to your advantage, you have to start now. Instagram is the hottest social media site today: Two years after its launch, the number of its daily mobile users surpassed that of Twitter. Then Facebook purchased it for a billion dollars--and it took the world by storm. Instagram Power provides everything you need to grab customers on the world's most popular photo-sharing site. This guide covers it all--from setting up an account to promoting a brand to integrating the photo-sharing app into an existing marketing strategy. Learn how to: CREATE THE MOST EFFECTIVE IMAGE FOR YOUR NEEDS IDENTIFY PROSPECTIVE CUSTOMERS WITH HASHTAGS DEVELOP A MARKETING PLAN TAILORED FOR THE SITE LAUNCH A NEW PRODUCT CREATE A MINI SOCIAL NETWORK OF CUSTOMERS ON INSTAGRAM TRACK AND MEASURE YOUR EFFORTS

YouTube Marketing Power: How to Use Video to Find More Prospects, Launch Your Products, and Reach a Massive Audience

Author : Jason Miles
Publisher : McGraw Hill Professional
Page : 282 pages
File Size : 44,8 Mb
Release : 2014-01-03
Category : Business & Economics
ISBN : 9780071830553

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YouTube Marketing Power: How to Use Video to Find More Prospects, Launch Your Products, and Reach a Massive Audience by Jason Miles Pdf

Grab YOUR share of YouTube's BILLIONS of daily viewers YouTube is one of the world's most popular websites--which makes it one of the best marketing tools on the planet. Jason G. Miles, the author of Pinterest Power and Instagram Power, shows you how to get up and running on YouTube and offers best practices for using it to drive traffic to websites to increase sales. YouTube Marketing Power provides expert tips on how to design a powerful YouTube strategy. LEARN HOW TO: Make great videos--quickly and easily Build brand loyalty with powerful videos Drive traffic and revenue to your existing business Advertise on YouTube Monetize your YouTube work This fast-paced but highly detailed guide reveals why companies frequently fail at YouTube marketing and how you can succeed by avoiding the same mistakes. YouTube Marketing Power is the only guide you need to take full advantage of today's most powerful and inexpensive marketing tools.

Pinterest Marketing

Author : Jennifer Evans Cario
Publisher : John Wiley & Sons
Page : 336 pages
File Size : 53,6 Mb
Release : 2012-01-02
Category : Business & Economics
ISBN : 9781118417676

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Pinterest Marketing by Jennifer Evans Cario Pdf

Develop and implement a Pinterest marketing strategy with this step-by-step guide Pinterest is the fastest-growing social media platform, with more than 80 percent of its users women between the ages of 25 and 54. Learn to reach this desirable market by following the advice in this step-by-step, task-based guide! It explains Pinterest's unique appeal and fundamentals, then shows how to develop a strategic marketing plan, set up an account, curate winning content, find followers, and track and monitor Pinterest traffic. The popular An Hour a Day format uses a detailed how-to approach with case studies, tips, interviews, and more. Learn how craft, implement, measure, and optimize a successful Pinterest marketing plan Explore the factors behind Pinterest's appeal and learn how to develop a plan based on your business's core goals, then implement it and monitor the results Review case studies and interviews with successful Pinterest marketers to use as guidelines for your own campaigns Pinterest Marketing: An Hour a Day gives you the know-how and the confidence to market your business on today's hottest social media platform.

Social Media

Author : K.M Shrivastava
Publisher : Sterling Publishers Pvt. Ltd
Page : 128 pages
File Size : 49,7 Mb
Release : 2013
Category : Business & Economics
ISBN : 9788120792098

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Social Media by K.M Shrivastava Pdf

"Social media is everywhere you go and it is here to stay! But are you ready for it? Social media is a powerful means to achieve success in your businesses. But, like all communication mediums, social media has attributes that need to be tapped in specific and relevant situations. It can help you build a reputation and it is useful in crisis communication. But, at the same time, if you don’t know what you are doing it can be a waste of time and can create a crisis situation too. Businesses, news organisations and governments have started developing social-media policies and guidelines for its proper use. This book attempts to put together varied aspects of social media, focusing on its tremendous potential for the growth of a business and its appropriate and legal use. With real-world examples of guiding principles of big companies, and an in-depth coverage of the most-happening social networks, this is a great read for business leaders, policy makers and, of course, students of communication. "

Pinterest Marketing For Dummies

Author : Kelby Carr
Publisher : John Wiley & Sons
Page : 301 pages
File Size : 48,7 Mb
Release : 2012-06-26
Category : Business & Economics
ISBN : 9781118383100

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Pinterest Marketing For Dummies by Kelby Carr Pdf

Tap into the marketing power of Pinterest People are using Pinterest to organize their digital lives. This hot social site lets users create visual bookmarks of their favorite things and 'pin' them on virtual pinboards. Now you can learn how to market on Pinterest with this hands-on guide. You’ll discover how to launch new products, showcase your brand's personality, seek product approval, run innovative contests, and engage your community in a way that is difficult to replicate on other social networks. Helps you get the most out of marketing on Pinterest, a visual collection of bookmarks that you can organize into virtual pinboards Shows you how to set up an account and boards, how to pin and re-pin, use hashtags and like pins, and integrate your Pinterest activity with your other social networks Reveals how to run contests on Pinterest Gives the lowdown on launching new products Includes tips and techniques for building a community on Pinterest Market with Pinterest, it's fun and easy, and even more so with Pinterest Marketing for Dummies.

Pinterest for Business

Author : Jess Loren,Edward Swiderski
Publisher : Que Publishing
Page : 325 pages
File Size : 46,7 Mb
Release : 2012-08-03
Category : Business & Economics
ISBN : 9780133102383

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Pinterest for Business by Jess Loren,Edward Swiderski Pdf

The complete guide to profiting from Pinterest! Pinterest is today’s hottest new social media platform–and it’s perfect for businesses with small marketing budgets. Capitalize on Pinterest today, and you’ll build a devoted fan base that keeps you “pinned at the top”...driving more sales, revenue, and profits for years to come! Two top social marketing experts show you exactly how to make Pinterest work for your company. They concisely explain how Pinterest works, how businesses are using it, and how to get started the right way–fast! Case studies and specific techniques help you choose the best approach for your business and industry–from crafts to hardware, and wedding planning to restaurants. Want free advertising and powerful viral marketing? Get it now, with Pinterest for Business! LEARN HOW TO: • Make the right first moves after you’ve signed up for Pinterest • Master Pinterest’s unique lingo and tools: pins, boards, following, repinning, and more • Quickly set up your branded Pinterest business page • Weave a visual statement that attracts users and convinces them to insert their own stories • Understand Pinterest’s demographics, pinpoint your targets, and captivate your audience • Use Pinterest to “show and tell,” and leverage the powerful psychology of images • Create a word-of-mouth Pinterest network that goes viral • Win by “pinning” within Pinterest’s most important categories • Reach “the power behind the pins” • Stand out on a crowded “pinboard” • Use infographics to communicate more information and encourage more repinning • Replace costly conventional advertising with inexpensive Pinterest campaigns • Supercharge your Twitter and Facebook marketing by integrating Pinterest • Understand Pinterest’s etiquette and avoid its pitfalls