Public Relations And Religion In American History

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Public Relations and Religion in American History

Author : Margot Opdycke Lamme
Publisher : Routledge
Page : 206 pages
File Size : 48,8 Mb
Release : 2014-02-18
Category : Language Arts & Disciplines
ISBN : 9781135022624

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Public Relations and Religion in American History by Margot Opdycke Lamme Pdf

Winner of The American Journalism Historians Association Book of the Year Award, 2015 This study of American public relations history traces evangelicalism to corporate public relations via reform and the church-based temperance movement. It encompasses a leading evangelical of the Second Great Awakening, Rev. Charles Grandison Finney, and some of his predecessors; early reformers at Oberlin College, where Finney spent the second half of his life; leaders of the Woman’s Christian Temperance Union and the Anti-Saloon League of America; and twentieth-century public relations pioneer Ivy Ledbetter Lee, whose work reflecting religious and business evangelism has not yet been examined. Observations about American public relations history icon P. T. Barnum, whose life and work touched on many of the themes presented here, also are included as thematic bookends. As such, this study cuts a narrow channel through a wide swath of literature and a broad sweep of historical time, from the mid-eighteenth century to the first decades of the twentieth century, to examine the deeper and deliberate strategies for effecting change, for persuading a community of adherents or opponents, or even a single soul to embrace that which an advocate intentionally presented in a particular way for a specific outcome—prescriptions, as it turned out, not only for religious conversion but also for public relations initiatives.

North American Perspectives on the Development of Public Relations

Author : Tom Watson
Publisher : Springer
Page : 141 pages
File Size : 48,9 Mb
Release : 2016-12-09
Category : Business & Economics
ISBN : 9781349950447

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North American Perspectives on the Development of Public Relations by Tom Watson Pdf

This is the seventh volume of The National Perspectives on the Development of Public Relations: Other Voices series, which is the first to offer an authentic worldwide view of the history of public relations freed from a corporatist framework.. The series features seven books, six of which cover continental and regional groups including (Book 1) Asia and Australasia, (Book 2) Eastern Europe and Russia, (Book 3) Middle East and Africa, (Book 4) Latin America and Caribbean, (Book 5) Western Europe, and this volume, (Book 7) North America. The sixth volume featured five essays on new and revised historiographic and theoretical approaches. Written by leading public relations historians and scholars, some histories of national public relations development are offered for the first time while others are reinterpreted using new archival sources and other historiographical approaches. The National Perspectives on the Development of Public Relations: Other Voices series makes a major contribution to the wider knowledge of PR’s history.

Perspectives on Public Relations Historiography and Historical Theorization

Author : Tom Watson
Publisher : Springer
Page : 117 pages
File Size : 51,5 Mb
Release : 2015-07-02
Category : Business & Economics
ISBN : 9781137404381

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Perspectives on Public Relations Historiography and Historical Theorization by Tom Watson Pdf

The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This last book in the series focuses on historiographical and theoretical approaches.

Public Relations

Author : Chiara Valentini
Publisher : Walter de Gruyter GmbH & Co KG
Page : 656 pages
File Size : 40,8 Mb
Release : 2021-02-08
Category : Language Arts & Disciplines
ISBN : 9783110554250

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Public Relations by Chiara Valentini Pdf

What is public relations? What do public relations professionals do? And what are the theoretical underpinnings that drive the discipline? This handbook provides an up-to-date overview of one of the most contested communication professions. The volume is structured to take readers on a journey to explore both the profession and the discipline of public relations. It introduces key concepts, models, and theories, as well as new theorizing efforts undertaken in recent years. Bringing together scholars from various parts of the world and from very different theoretical and disciplinary traditions, this handbook presents readers with a great diversity of perspectives in the field.

The Routledge Companion to Public Relations

Author : Donnalyn Pompper,Katie R. Place,C. Kay Weaver
Publisher : Taylor & Francis
Page : 625 pages
File Size : 45,9 Mb
Release : 2022-11-01
Category : Business & Economics
ISBN : 9781000728965

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The Routledge Companion to Public Relations by Donnalyn Pompper,Katie R. Place,C. Kay Weaver Pdf

Public relations is a uniquely pervasive force in our modern economy, influencing every aspect of our lives from the personal to the political. This comprehensive volume provides an expert overview of current scholarship, reflecting the impact of technology, society, and demographic shifts in a complex global environment. The last century saw the emergence of the public relations discipline. This expertly curated collection explores the dynamic growth in thinking about public relations’ role in our changing global society, now and into the future. It reflects the challenges and perspectives of postcolonial, postmodern, feminist, critical race theory, social responsibility, sustainability, activist standpoints, as well as the profound and unpredictable impact of technological change and social media. Each chapter provides an overview of current knowledge and its roots, while engaging with emerging new directions and old debates – and advocates for where the research agenda is likely to advance in the future. This unique Companion will be an essential resource for students and researchers in public relations, communication, marketing, media, and cultural studies. It provides an authoritative reference for educators and a one-stop repository of public relations knowledge, scholarship, and debates for the enquiring professional.

Pathways to Public Relations

Author : Burton St. John III,Margot Opdycke Lamme,Jacquie L'Etang
Publisher : Routledge
Page : 392 pages
File Size : 50,5 Mb
Release : 2014-04-24
Category : Business & Economics
ISBN : 9781135107055

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Pathways to Public Relations by Burton St. John III,Margot Opdycke Lamme,Jacquie L'Etang Pdf

Over the centuries, scholars have studied how individuals, institutions and groups have used various rhetorical stances to persuade others to pay attention to, believe in, and adopt a course of action. The emergence of public relations as an identifiable and discrete occupation in the early 20th century led scholars to describe this new iteration of persuasion as a unique, more systematized, and technical form of wielding influence, resulting in an overemphasis on practice, frequently couched within an American historical context. This volume responds to such approaches by expanding the framework for understanding public relations history, investigating broad, conceptual questions concerning the ways in which public relations rose as a practice and a field within different cultures and countries at different times in history. With its unique cultural and contextual emphasis, Pathways to Public Relations shifts the paradigm of public relations history away from traditional methodologies and assumptions, and provides a new and unique entry point into this complicated arena.

Church Advertising, Public Relations and Marketing in Twentieth-Century America

Author : John C. Hardin
Publisher : Unknown
Page : 0 pages
File Size : 55,7 Mb
Release : 2022
Category : Electronic
ISBN : 3031130464

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Church Advertising, Public Relations and Marketing in Twentieth-Century America by John C. Hardin Pdf

This book examines the complex relationship between religion and business in twentieth-century America. It is the story of how Christianity's most basic institution, the local church, wrestled with the challenges and compromises of competing in the modern marketplace through adopting the advertising, public relations, and marketing methods of business. It follows these sacred promoters, and their critics, as they navigated between divinely inspired and consumer demanded. Amid an animated and contentious battleground for principles, practices and parishioners, John C. Hardin explores the landscape of selling religion in America and its evolution over the twentieth century. John C. Hardin holds a PhD in U.S. History from the University of Maryland, USA. He works at the intersection of culture and social change, drawing on his experience as a scholar, philanthropic leader, musician, and former pastor. .

Religion and Media in America

Author : Anthony Hatcher
Publisher : Lexington Books
Page : 297 pages
File Size : 47,6 Mb
Release : 2018-05-25
Category : Language Arts & Disciplines
ISBN : 9781498514453

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Religion and Media in America by Anthony Hatcher Pdf

Covering topics ranging from the Moral Monday movement to Christian films and performers, Religion and Media in America is a qualitative study of the ways in which religion has been woven into American popular and civic culture. This book explores how Christianity both adapts to and is affected by new media forms. Its six chapters address religious activism; government imposition of religiosity into secular culture; religious entertainment; Bible translations marketed as consumer goods; and how religious satire comes from both religious and secular sources. Recommended for scholars and students interested in media studies, film studies, religion, communication, American history, American studies, political science, and popular culture.

Public Relations and Neoliberalism

Author : Kristin Demetrious
Publisher : Oxford University Press
Page : 249 pages
File Size : 51,6 Mb
Release : 2022
Category : Communication in politics
ISBN : 9780190678395

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Public Relations and Neoliberalism by Kristin Demetrious Pdf

The promise of prosperity: transplanting the 'new realities' -- Communicating the 'practical faith ': the historical neoliberal and PR nexus -- 'We need a new narrative': neoliberalism and PR language practice -- Happiness, plastic truth, and the story of climate -- 'Borderlands': PR and the broken moorings of language -- Airborne: PR, plasticity and pandemic politics.

Betsy Ann Plank

Author : Karla K. Gower
Publisher : University of Missouri Press
Page : 241 pages
File Size : 53,7 Mb
Release : 2022-05-25
Category : Biography & Autobiography
ISBN : 9780826274731

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Betsy Ann Plank by Karla K. Gower Pdf

In 1973, Betsy Ann Plank became the first woman to chair the Public Relations Society of America in its twenty-five-year history. It was a tumultuous time to assume the national association’s leadership. Civil society seemed to be fraying at the edges, and trust in political institutions and corporations had plummeted in the aftermath of Watergate. Nevertheless, Plank, in her fearless style, took up the challenge head-on. From the start and throughout the span of her sixty-three-year career in public relations, she managed to overcome the very real barriers she faced due to gender-based discrimination in what was a male-dominated industry. As a PR practitioner, Plank served as executive vice president of Daniel J. Edelman, Inc., director of PR planning at AT&T, and assistant vice president of external affairs at Illinois Bell. Beyond her service in the professional realm, Plank grew her legacy by taking the time to mentor countless PR professionals, educators, and students. She saw this dissemination of knowledge as her greatest gift to the field of public relations. In this highly readable biography, Karla Gower explores Plank’s personal life and career, tracing her evolution from a low-level job in advertising through her contributions to the rise of the rapidly changing PR industry in the 1960s and the evolution of her personal devotion to the enhancement of public relations education.

Relationship Building in Public Relations

Author : Petra Theunissen,Helen Sissons
Publisher : Routledge
Page : 220 pages
File Size : 53,9 Mb
Release : 2017-09-22
Category : Language Arts & Disciplines
ISBN : 9781317293491

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Relationship Building in Public Relations by Petra Theunissen,Helen Sissons Pdf

This book aims to provide an interdisciplinary approach to highlight the importance of relationships in public relations, delving not only into the organization-public relationships but also into interpersonal relationships within the industry in order to offer new, empirical insights into the impact and formation of such relationships. Theunissen and Sissons theorize that public relations cannot exist without interpersonal relationships and the ability to create and maintain such relationships. Taking a critical stance, the book will move beyond mere rhetoric and conjecture by providing solid evidence-based research results to inform their theories about the impact of relationships and dialogue on public relations thinking. Rather than following contemporary thinking, it aims to embrace current changes, look ahead and prepare a new generation for the challenges of 21st century public relations practice.

The Routledge Handbook of Critical Public Relations

Author : Jacquie L'Etang,David McKie,Nancy Snow,Jordi Xifra
Publisher : Routledge
Page : 447 pages
File Size : 45,6 Mb
Release : 2015-08-11
Category : Business & Economics
ISBN : 9781317918868

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The Routledge Handbook of Critical Public Relations by Jacquie L'Etang,David McKie,Nancy Snow,Jordi Xifra Pdf

Critical theory has a long history, but a relatively recent intersection with public relations. This ground-breaking collection engages with commonalities and differences in the traditions, whilst encouraging plural perspectives in the contemporary public relations field. Compiled by a high-profile and widely respected team of academics and bringing together other key scholars from this field and beyond, this unique international collection marks a major stage in the evolution of critical public relations. It will increasingly influence how critical theory informs public relations and communication. The collection takes stock of the emergence of critical public relations alongside diverse theoretical traditions, critiques and actions, methodologies and future implications. This makes it an essential reference for public relations researchers, educators and students around a world that is becoming more critical in the face of growing inequality and environmental challenges. The volume is also of interest to scholars in advertising, branding, communication, consumer studies, cultural studies, marketing, media studies, political communication and sociology.

The Global Foundations of Public Relations

Author : Robert E. Brown,Burton St. John III,Jenny Zhengye Hou
Publisher : Routledge
Page : 228 pages
File Size : 43,8 Mb
Release : 2021-09-27
Category : Business & Economics
ISBN : 9781351245333

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The Global Foundations of Public Relations by Robert E. Brown,Burton St. John III,Jenny Zhengye Hou Pdf

The Global Foundations of Public Relations: Humanism, China and the West explores the growing humanistic turn in public relations processes and proposes that this has compelling parallels in the roots of Chinese philosophies. As the leader of growth and power across the Pacific Rim, public relations in China is not developing in isolation from the West, but via mutual accommodations and culturally complex interactions. By collecting cases and reflections on PR practices from both Chinese and Western scholars, the chapters propose that Chinese philosophies are playing a role in the development of modern Chinese PR practices, and – focusing less on the obvious differences and contracts – seek to highlight their spiritual, philosophical and political confluences. The conclusions drawn enhance and advance our understanding of public relations globally. This innovative work is of interest to educators and researchers in the fields of public relations, strategic communications, and public diplomacy.

The Oxford Handbook of Religion and the American News Media

Author : Diane Winston
Publisher : Oxford University Press
Page : 632 pages
File Size : 41,9 Mb
Release : 2012-09-06
Category : Language Arts & Disciplines
ISBN : 9780195395068

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The Oxford Handbook of Religion and the American News Media by Diane Winston Pdf

Whether the issue is the rise of religiously inspired terrorism, the importance of faith based NGOs in global relief and development, or campaigning for evangelical voters in the U.S., religion proliferates in our newspapers and magazines, on our radios and televisions, on our computer screens and, increasingly, our mobile devices. Americans who assumed society was becoming more and more secular have been surprised by religions' rising visibility and central role in current events. Yet this is hardly new: the history of American journalism has deep religious roots, and religion has long been part of the news mix. Providing a wide-ranging examination of how religion interacts with the news by applying the insights of history, sociology, and cultural studies to an analysis of media, faith, and the points at which they meet, The Oxford Handbook of Religion and the American News Media is the go-to volume for both secular and religious journalists and journalism educators, scholars in media studies, journalism studies, religious studies, and American studies. Divided into five sections, this handbook explores the historical relationship between religion and journalism in the USA, how religion is covered in different media, how different religions are reported on, the main narratives of religion coverage, and the religious press.

Church Advertising, Public Relations and Marketing in Twentieth-Century America

Author : John C. Hardin
Publisher : Springer Nature
Page : 395 pages
File Size : 54,8 Mb
Release : 2022-12-14
Category : History
ISBN : 9783031130441

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Church Advertising, Public Relations and Marketing in Twentieth-Century America by John C. Hardin Pdf

This book examines the complex relationship between religion and business in twentieth-century America. It is the story of how Christianity’s most basic institution, the local church, wrestled with the challenges and compromises of competing in the modern marketplace through adopting the advertising, public relations, and marketing methods of business. It follows these sacred promoters, and their critics, as they navigated between divinely inspired and consumer demanded. Amid an animated and contentious battleground for principles, practices and parishioners, John C. Hardin explores the landscape of selling religion in America and its evolution over the twentieth century.