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Author : Dick Martin
Publisher : Amacom Books
Page : 265 pages
File Size : 40,6 Mb
Release : 2009
Category : Business & Economics
ISBN : 0814409431
Top experts reveal how to shine in even the most competitive marketplace.
Author : Gene Walden
Publisher : HarperCollins Publishers
Page : 264 pages
File Size : 48,5 Mb
Release : 1993
Category : Business & Economics
ISBN : 0887305903
Walden, the bestselling author of The 100 Best Stocks to Own in America, and Lawler, the managing editor of Business Marketing, now reveal the marketing secrets that drive the most successful companies in America. Line art and photographs.
Author : David L. Hancock
Publisher : Morgan James Publishing
Page : 248 pages
File Size : 52,7 Mb
Release : 2003
Category : Business & Economics
ISBN : 0974613304
This book is packed full of powerful marketing secrets that will help readers enhance their companies' images and increase their business.
Author : Ivan Misner
Publisher : Entrepreneur Press
Page : 322 pages
File Size : 44,7 Mb
Release : 2007-08-01
Category : Business & Economics
ISBN : 9781613081433
Sold! The magic word. The holy grail. Why are some salespeople remarkably successful, while others make call after call with no results? How do some turn any no into a yes, while others can’t even get their foot in the door? For the first time, more than 70 of the most successful salespeople in the world have come together to reveal their secrets to success. You’ll learn what makes these outstanding sellers true masters of their craft—and how you can adapt the masters’ tactics for your own. Learn Martha Stewart’s secrets to promoting yourself as an expert. Discover the 11 key questions to ask from Harvey McKay. Get Anthony Parinello’s advice on selling to CEOs. Be trained in guerrilla tactics for direct selling from Jay Conrad Levinson. Find out Brian Tracy’s secrets on the psychology of selling. Bursting with valuable advice from Jack Canfield, Anthony Robbins, Keith Ferrazzi, Tom Hopkins, Al Lautenslager and more than 60 other masters of the art of selling, this exclusive compilation of the best sales strategies ever known puts you on the fast track to sales success.
Author : Dr. Robert C. Worstell,Claude C. Hopkins
Publisher : Lulu.com
Page : 74 pages
File Size : 55,5 Mb
Release : 2014-05-29
Category : Business & Economics
ISBN : 9781312100589
This book is not written as a personal history, but as a business story. I have tried to avoid trivialities and to confine myself to matters of instructive interest. The chief object behind every episode is to offer helpful suggestions to those who will follow me. And to save them some of the midnight groping which I did. My only claim for credit is that I have probably worked twice as long as anybody else in this field. I have lived for many years in a vortex of advertising. Naturally I learned more from experience than those who had a lesser chance. Now I want that experience, so far as possible, to help others avoid the same difficult climb. Every pioneer should blaze his trail. That is all I have tried to do. I set down these findings solely for the purpose of aiding others to start far up the heights I scaled. Then, with the efforts I here describe, I hope you can now attain some peaks in advertising beyond any of us to date. - Claude C. Hopkins
Author : Chris Richmond
Publisher : CRichmond (Project Mgr)
Page : 34 pages
File Size : 50,6 Mb
Release : 2024-06-01
Category : Electronic
ISBN : 8210379456XXX
The world is now dominated by mobile phones. As a business owner you need to understand marketing options available to you.
Author : Dr. Robert C. Worstell,John E. Kennedy
Publisher : Lulu.com
Page : 115 pages
File Size : 46,7 Mb
Release : 2014-05-29
Category : Business & Economics
ISBN : 9781312099975
"ADVERTISING should be judged only by the goods it is conclusively known to sell, at a given cost. Mere opinions on Advertising Copy should be excluded from consideration, because opinions on Advertising are conflicting as opinions on Religion. "But, it is different with Advertising, as it is with Mechanics or with Medicine, all three of which can be conclusively tested. "Many Advertisers, however, seem satisfied to spend their money on mere Opinions about Advertising when they might have invested it on Evidence about Advertising. "When it is anything less than Salesmanship it is not real Advertising, but only 'General Publicity.' And, 'General Publicity' admittedly claims only to 'Keep the Name before the People,' — to produce a 'General impression on the Trade,' and to 'Influence Sales' for the salesmen. "The only way to judge Advertising is to judge it by the amount of goods It is conclusively known to Sell, at a given cost." Get this copy for yourself and learn these Secrets...
Author : Journal of School Public Relations
Publisher : Rowman & Littlefield
Page : 95 pages
File Size : 52,5 Mb
Release : 2011-11-07
Category : Reference
ISBN : 9781475823950
The Journal of School Public Relations is a quarterly publication providing research, analysis, case studies and descriptions of best practices in six critical areas of school administration: public relations, school and community relations, community education, communication, conflict management/resolution, and human resources management. Practitioners, policymakers, consultants and professors rely on the Journal for cutting-edge ideas and current knowledge. Articles are a blend of research and practice addressing contemporary issues ranging from passing bond referenda to building support for school programs to integrating modern information.
Author : Robert C. Worstell,Claude C. Hopkins
Publisher : Lulu.com
Page : 149 pages
File Size : 52,8 Mb
Release : 2014-04-13
Category : Electronic
ISBN : 9781312099906
This book is not written as a personal history, but as a business story. I have tried to avoid trivialities and to confine myself to matters of instructive interest. The chief object behind every episode is to offer helpful suggestions to those who will follow me. And to save them some of the midnight groping which I did. My only claim for credit is that I have probably worked twice as long as anybody else in this field. I have lived for many years in a vortex of advertising. Naturally I learned more from experience than those who had a lesser chance. Now I want that experience, so far as possible, to help others avoid the same difficult climb. Every pioneer should blaze his trail. That is all I have tried to do. I set down these findings solely for the purpose of aiding others to start far up the heights I scaled. Then, with the efforts I here describe, I hope you can now attain some peaks in advertising beyond any of us to date. - Claude C. Hopkins
Author : David Cowper,Andrew Haynes,Donald Cowper
Publisher : John Wiley and Sons
Page : 212 pages
File Size : 46,8 Mb
Release : 2009-01-09
Category : Business & Economics
ISBN : 9780470739266
"No matter what your industry, no matter what your product, if you want to sell in the big leagues, this book is a revelation." -Steve Carlson, Publisher and Editor, Marketing Options "David Cowper is not just one of the world's most successful life insurance salespeople, he is one of the cleverest. He thinks his way into giant cases and so can we, if we follow his strategies." -Tony Gordon, Past Chairman, Top of the Table, Bristol, England "David Cowper's book is, by far, the best I have ever read on the art of selling life insurance. Through fascinating storytelling, David reveals the extraordinary scale of thought and passion devoted to his selling opportunities. His book will inspire every reader to add zeros to their sales numbers." -Leon Lewis, Planning Consultant "David Cowper demonstrates how to achieve sales excellence through creativity, intelligence, and the power of stories. This book is required reading for all sales professionals." -Norm L. Trainor, President, The Covenant Group, and Author of The 8 Best Practices of High-Performing Salespeople When David Cowper began his insurance career, he was alone in a new country with no contacts and only forty dollars in his pocket. Three months after entering the business, he still hadn't sold a single policy. But David stuck with it to routinely make million-dollar sales and become one of the top insurance salespeople in the world. More than a rags-to-riches story, Mega-Selling is a first-hand account of the unique strategies David developed to penetrate new markets and close multi-million-dollar sales. With Mega-Selling, any salesperson can learn from the best and become a top performer.
Author : David H. Freeman, J. D.
Publisher : Ark Group USA
Page : 0 pages
File Size : 40,5 Mb
Release : 2013
Category : Attorney and client
ISBN : 1783580259
Author : The World's Leading Marketers
Publisher : Unknown
Page : 207 pages
File Size : 40,9 Mb
Release : 2011
Category : Business & Economics
ISBN : 0983340439
"Leading experts from around the world reveal proven secrets to grow your business through online marketing strategies."
Author : Marty Park
Publisher : Sristhi Publishers & Distributors
Page : 312 pages
File Size : 46,9 Mb
Release : 2023-08-10
Category : Self-Help
ISBN : 9789395192156
When your business starts to take off, things get wild. It can feel like you are holding a tiger by the tail! This motivating business book is for every entrepreneur who is trying hard each day to tame the beast. From everyday challenges to bigger roadblocks like managing resources and finances, you will find useful advice for everything. - Read the secrets of business ownership success, experienced by the author as a life-long entrepreneur. - It is an enjoyable and encouraging resource for all entrepreneurs - Find practical, actionable advice wrapped up in real-life business stories. - Master your business learning from author’s 25 years of business ownership and operations experience in industries from hospitality to software. - Learn beginner, to advanced entrepreneurial skills and how to navigate the daily challenges of business ownership.
Author : Dr. Robert C. Worstell,Victor O. Schwab
Publisher : Lulu.com
Page : 284 pages
File Size : 55,9 Mb
Release : 2014-05-30
Category : Business & Economics
ISBN : 9781312100237
""Most advertising copywriters know their fundamentals. Many of us practice them. Some of us should get back to them. ""Whether one is now studying to go into the field of copywriting, whether he is new in the craft, or whether he has been a practitioner in it for years, his knowledge-and practice-of these fundamentals will determine the extent of his success. ""As Daniel Defoe said, 'An old and experienced pilot loses a ship by his assurance and over-confidence of his knowledge as effectively as the young pilot does by his ignorance and want of experience.' ""So this book will strip down to fundamentals, try to forget the furbelows. For, as time goes on, every line of creative work gets cluttered up with impressive jargon and off-the-beam technicalities, with professional palaver that strays far away from the main objective."" Get your copy today - and learn the secrets of writing ads from the Masters...
Author : Dr Robert C. Worstell,Dale Carnegie
Publisher : Lulu.com
Page : 294 pages
File Size : 46,6 Mb
Release : 2014-05-29
Category : Business & Economics
ISBN : 1312099410
Introduces principles that can be applied to both business and life itself, in a book that focuses on how to best affectively communicate with people.