Social Influence And Consumer Behavior

Author : Daniel J. Howard,Amna Kirmani,Priyali Rajagopal
Publisher : Psychology Press
Page : 0 pages
File Size : 49,7 Mb
Release : 2014-09-11
Category : Consumer behavior
ISBN : 113884487X

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Social Influence and Consumer Behavior by Daniel J. Howard,Amna Kirmani,Priyali Rajagopal Pdf

This collection of innovative essays examines the effects of social influence on consumer behavior processes and outcomes. The research focus is on social and consumer theory in helping to understand the interface between these two domains, with chapters investigating this interface from multiple perspectives thus providing diverse theoretical contributions to the discussion. This book was originally published as a special issue of the journal Social Influence.

Author : Anonim
Publisher : Unknown
Page : 141 pages
File Size : 49,5 Mb
Release : 2013
Category : Consumer behavior
ISBN : 1315825058

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Social Influence and Consumer Behavior by Anonim Pdf

Author : Anonim
Publisher : Unknown
Page : 141 pages
File Size : 50,8 Mb
Release : 2013
Category : Consumer behavior
ISBN : 1317836723

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Social Influence and Consumer Behavior by Anonim Pdf

Author : Elizabeth B Goldsmith
Publisher : Springer
Page : 191 pages
File Size : 40,9 Mb
Release : 2015-07-11
Category : Social Science
ISBN : 9783319207384

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Social Influence and Sustainable Consumption by Elizabeth B Goldsmith Pdf

This forward-looking volume examines the role of social influence--including social media--in creating and fostering sustainable consumer behavior. Using the concepts behind social influence theory as a launching point, it describes humans' need for social networks and identifies the core components of buying, such as consumer goals and the gathering of opinions. From here, chapters examine ways social influence can encourage and support sustainable consumption, from buying green products to recycling packaging materials to supporting environmentally responsible brands. Real-world examples, critical thinking questions, a breakdown of strategies for influencing behavior, and pertinent references give the book extra dimensions of value. Among the featured topics: Social influence: why it matters. Values, attitudes, opinions, goals, and motivation. What we buy and who we listen to: the science and art of consumption. Decision making and problem solving. Households: productivity and consumption. Sustainably managing resources in the built environment. Between its nuanced understanding of social connections and its up-to-date lens on technology, Social Influence and Sustainable Consumption is must reading for researchers in the fields of consumer psychology, consumer behavior, and consumer sustainability.

Author : Daniel J. Howard,Amna Kirmani,Priyali Rajagopal
Publisher : Psychology Press
Page : 0 pages
File Size : 48,5 Mb
Release : 2013
Category : Consumer behavior
ISBN : 1848727712

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Social Influence and Consumer Behavior by Daniel J. Howard,Amna Kirmani,Priyali Rajagopal Pdf

This collection of innovative essays examines the effects of social influence on consumer behavior processes and outcomes. The research focus is on social and consumer theory in helping to understand the interface between these two domains, with chapters investigating this interface from multiple perspectives thus providing diverse theoretical contributions to the discussion. This book was originally published as a special issue of the journal Social Influence.

Author : Daniel James Howard
Publisher : Nova Publishers
Page : 226 pages
File Size : 55,9 Mb
Release : 2016
Category : BUSINESS & ECONOMICS
ISBN : 1634855434

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The Psychology of Consumer and Social Influence by Daniel James Howard Pdf

Preface -- Indirect social influence at work : the effect of anticipated discussion on thinking style / Nicole Votolato Montgomery and Rajesh Bhargave, University of Virginia, Charlottesville, VA, USA, and others -- Self-control and the susceptibility to persuasion, compliance, and conformity / Edward Burkley and Thomas Hatvany, Oklahoma State University, OK, USA -- Blowing smoke : how appeal type influences subjective norms and intentions to consume electronic cigarettes / Mitchel R. Murdock and Priyali Rajagopal, University of South Carolina, SC, USA -- Consumer response to brand failure / Sekar Raju, Iowa State University, Ames, IA, USA -- Rethinking the diamond model : theory and research support self-anticonformity as a basic response and influence process / Paul R. Nail and Katarzyna Sznajd-Weron, University of Central Arkansas, AR, USA, and others -- Direct marketing on the internet: implications on customer acquisition, repeat buying, and firm performance / Jacquelyn Thomas, Richard Briesch and Peggy H. Tseng, Southern Methodist University, Dallas, TX, USA, and others -- The vulgar euphemism (VE) scale : entitled incivility in social relations / Daniel J. Howard, Southern Methodist University, Dallas, TX, USA -- Index

Author : Richard Bagozzi,Zynep Gurhan-Canli,Joseph Priester
Publisher : McGraw-Hill Education (UK)
Page : 238 pages
File Size : 51,6 Mb
Release : 2002-08-16
Category : Psychology
ISBN : 9780335230563

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The Social Psychology of Consumer Behaviour by Richard Bagozzi,Zynep Gurhan-Canli,Joseph Priester Pdf

How do consumers process information? How do they make choices and decisions? How are decisions translated into actions of consumption? How can marketing influence and respond to consumers? The Social Psychology of Consumer Behaviour illuminates an area of intense academic and wider interest, bringing together research and practical insights into how theories in social psychology can be applied to consumer behaviour. Core themes include information processing and social cognition, communication processes, attitude models, emotion, social identity theory, and action theory. Within each of the major areas of social psychology, a historical perspective is provided, current knowledge reviewed, theories and findings critiqued, and directions for future research appraised. The Social Psychology of Consumer Behaviour provides a deeper perspective than standard texts which tend to be either atheoretical, overly encyclopedic, or outdated. It considers why consumers buy what they do, and how they go about making individual and group decisions concerning consumption. The result is essential reading for students, researchers and practitioners in psychology and marketing, as well as for those in related fields such as public policy, public health, health psychology, political science and sociology.

Author : Michaela Wanke
Publisher : Psychology Press
Page : 407 pages
File Size : 46,6 Mb
Release : 2008-12-16
Category : Psychology
ISBN : 9781136642845

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Social Psychology of Consumer Behavior by Michaela Wanke Pdf

The Social Psychology of Consumer Behavior brings together the most promising and theoretically fruitful research developments by internationally renowned scholars, whose work is at the cutting edge of research. Experts from both fields – social psychology and consumer behavior – provide an informed, up-to-date overview, from an original integrative perspective. The aim of this volume is two-fold. On the one hand, the application of social psychology to consumer behavior is meant to broaden the horizon of social psychologists. On the other hand, students and researchers of consumer behavior will be offered an advanced account of relevant theories tailored to their interests. While the range of topics is rather broad – including the construal of judgments and decisions, affective and cognitive feelings, social and media influences, and goals and self-regulation – each chapter is focused on one specific theoretical or methodological perspective and thereby gives a comprehensive and penetrative account of the relevant issues and the respective research. The volume provides an invaluable resource to students, researchers, and instructors in social psychology, consumer psychology, consumer behavior, and marketing.

Author : Xuehua Wang
Publisher : Springer Nature
Page : 249 pages
File Size : 41,5 Mb
Release : 2023-10-03
Category : Business & Economics
ISBN : 9789819961832

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Cultural and Social Influences on Consumer Behavior by Xuehua Wang Pdf

This book explores how cultural and social influences affect consumer decision making with a focus on uncertainty avoidance, rituals, and external threats. Indeed, uncertainty avoidance can exert significant influence on consumer behavior. For example, consumers in a culture with high uncertainty avoidance may show less positive attitudes towards new products than those in a culture with low uncertainty avoidance. Prior cultural research has mainly focused on how individualism/collectivism or power distance belief influences consumer attitudes and behaviors at an individual level, while seldom does research investigate the effect of uncertainty avoidance on consumption. This book examines how uncertainty avoidance affects superstitious consumption as well as its underlying mechanism and boundary condition. Rituals, as a component of culture, can affect consumer behaviors. However, few studies have shedded light on how repeating rituals can affect consumers’ willingness to use the products involved in the ritual. Consumer behavior is complex. Consumers are surrounded with various external threats such as health, economic, and informational threats, while prior research has primarily focused on health threats. Beyond this, inter-client conflicts, as a special type of social threat, can also affect consumption experience. In all, this book aims to examine how uncertainty avoidance, rituals and external threats influence consumer attitudes and behaviors. In this book, new research models would be developed. This book enriches our understanding on how cultural and social influences affect consumer decision making and provides insights for both researchers and practitioners in marketing.

Author : Stephen G. Harkins,Kipling D. Williams,Jerry M. Burger
Publisher : Oxford University Press
Page : 497 pages
File Size : 45,9 Mb
Release : 2017
Category : Psychology
ISBN : 9780199859870

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The Oxford Handbook of Social Influence by Stephen G. Harkins,Kipling D. Williams,Jerry M. Burger Pdf

The Oxford Handbook of Social Influence restores this important field to its once preeminent position within social psychology. Editors Harkins, Williams, and Burger lead a team of leading scholars as they explore a variety of topics within social influence, seamlessly incorporating a range of analyses (including intrapersonal, interpersonal, and intragroup), and examine critical theories and the role of social influence in applied settings today.

Author : Angeline Close
Publisher : Routledge
Page : 402 pages
File Size : 47,6 Mb
Release : 2012
Category : Business & Economics
ISBN : 9781848729698

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Online Consumer Behavior by Angeline Close Pdf

First Published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.

Author : Elizabeth B. Goldsmith
Publisher : Unknown
Page : 128 pages
File Size : 53,9 Mb
Release : 2015
Category : Electronic
ISBN : 3319207393

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Social Influence and Sustainable Consumption by Elizabeth B. Goldsmith Pdf

This forward-looking volume examines the role of social influence--including social media--in creating and fostering sustainable consumer behavior. Using the concepts behind social influence theory as a launching point, it describes humans' need for social networks and identifies the core components of buying, such as consumer goals and the gathering of opinions. From here, chapters examine ways social influence can encourage and support sustainable consumption, from buying green products to recycling packaging materials to supporting environmentally responsible brands. Real-world examples, critical thinking questions, a breakdown of strategies for influencing behavior, and pertinent references give the book extra dimensions of value. Among the featured topics: Social influence: why it matters. Values, attitudes, opinions, goals, and motivation. What we buy and who we listen to: the science and art of consumption. Decision making and problem solving. Households: productivity and consumption. Sustainably managing resources in the built environment. Between its nuanced understanding of social connections and its up-to-date lens on technology, Social Influence and Sustainable Consumption is must reading for researchers in the fields of consumer psychology, consumer behavior, and consumer sustainability.

Author : Cait Lamberton,Derek D. Rucker,Stephen A. Spiller
Publisher : Cambridge University Press
Page : 873 pages
File Size : 42,8 Mb
Release : 2023-04-06
Category : Psychology
ISBN : 9781009243940

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The Cambridge Handbook of Consumer Psychology by Cait Lamberton,Derek D. Rucker,Stephen A. Spiller Pdf

In the last two years, consumers have experienced massive changes in consumption – whether due to shifts in habits; the changing information landscape; challenges to their identity, or new economic experiences of scarcity or abundance. What can we expect from these experiences? How are the world's leading thinkers applying both foundational knowledge and novel insights as we seek to understand consumer psychology in a constantly changing landscape? And how can informed readers both contribute to and evaluate our knowledge? This handbook offers a critical overview of both fundamental topics in consumer psychology and those that are of prominence in the contemporary marketplace, beginning with an examination of individual psychology and broadening to topics related to wider cultural and marketplace systems. The Cambridge Handbook of Consumer Psychology, 2nd edition, will act as a valuable guide for teachers and graduate and undergraduate students in psychology, marketing, management, economics, sociology, and anthropology.

Author : Jonah Berger
Publisher : Simon and Schuster
Page : 272 pages
File Size : 55,7 Mb
Release : 2017-06-20
Category : Business & Economics
ISBN : 9781476759739

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Invisible Influence by Jonah Berger Pdf

Explores the subtle, secret influences that affect the decisions we make--from what we buy, to the careers we choose, to what we eat.

Author : Michaela Wanke
Publisher : Psychology Press
Page : 786 pages
File Size : 49,5 Mb
Release : 2008-12-16
Category : Psychology
ISBN : 9781136642838

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Social Psychology of Consumer Behavior by Michaela Wanke Pdf

The Social Psychology of Consumer Behavior brings together the most promising and theoretically fruitful research developments by internationally renowned scholars, whose work is at the cutting edge of research. Experts from both fields – social psychology and consumer behavior – provide an informed, up-to-date overview, from an original integrative perspective. The aim of this volume is two-fold. On the one hand, the application of social psychology to consumer behavior is meant to broaden the horizon of social psychologists. On the other hand, students and researchers of consumer behavior will be offered an advanced account of relevant theories tailored to their interests. While the range of topics is rather broad – including the construal of judgments and decisions, affective and cognitive feelings, social and media influences, and goals and self-regulation – each chapter is focused on one specific theoretical or methodological perspective and thereby gives a comprehensive and penetrative account of the relevant issues and the respective research. The volume provides an invaluable resource to students, researchers, and instructors in social psychology, consumer psychology, consumer behavior, and marketing.