Promoting Your Orchestra

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Marketing Your Music Program

Author : Sean Dennison Smith
Publisher : Hal Leonard Corporation
Page : 141 pages
File Size : 46,5 Mb
Release : 2018-11-01
Category : Music
ISBN : 9781574634839

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Marketing Your Music Program by Sean Dennison Smith Pdf

(Meredith Music Resource). This book will easily guide you through today's world of marketing both traditional and modern forms of social media and websites. With quality content, a strong brand and a clear strategy, you can greatly increase the presence of your choir, orchestra and band. It will also help you discover effective and efficient ways to fundraise while building important connections with a wide-reaching community. Topics covered include: marketing overview for your music program * branding your choir, orchestra and band * websites * "Power Four" platforms * additional marketing platforms * marketing your program in 30 minutes a week * the road to success * social media best practices * helpful resources and websites * equipment needs * press release templates * 50 content marketing ideas to enrich your music program.

Promoting Your Orchestra

Author : Anonim
Publisher : Unknown
Page : 31 pages
File Size : 55,5 Mb
Release : 1988
Category : Music publicity
ISBN : OCLC:23447125

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Promoting Your Orchestra by Anonim Pdf

Promoting Your Music

Author : Tom May,Dick Weissman
Publisher : Routledge
Page : 211 pages
File Size : 49,5 Mb
Release : 2013-10-31
Category : Music
ISBN : 9781135868437

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Promoting Your Music by Tom May,Dick Weissman Pdf

While many dream of a career as a singer/songwriter, few know how to go about getting bookings, copywrighting and protecting their songs, making promotional recordings, getting radio and print coverage and negotiating contracts for appearances. This book covers all of these topics and more, aimed at everyone from the absolute beginner to the more seasoned performer, to help them avoid the common pitfalls and problems encountered along the road to success. The authors draw on years of experience as songwriters and performers. They have conducted interviews with many singer/songwriters who share their experiences, both good and bad, as they’ve worked their way up from local gigs to full-time careers. Throughout, practical tips are highlighted and real-life stories help illuminate common issues faced by all performers/songwriters.

Stand Out: Boost Your Personal Brand

Author : Ora Shtull
Publisher : Association for Talent Development
Page : 20 pages
File Size : 45,5 Mb
Release : 2014-09-21
Category : Business & Economics
ISBN : 9781949036978

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Stand Out: Boost Your Personal Brand by Ora Shtull Pdf

You bring a unique set of skills and qualities to those around you. These attributes make up your personal brand, which is critical to your competitive advantage in the work world. In this issue of TD at Work, Ora Shtull: · defines personal branding · provides a framework for developing your brand · gives templates and tools you can use to grow your brand.

The Story Of Naxos

Author : Nicolas Soames
Publisher : Piatkus
Page : 336 pages
File Size : 45,9 Mb
Release : 2012-05-03
Category : Business & Economics
ISBN : 9780748131105

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The Story Of Naxos by Nicolas Soames Pdf

In 1987, a budget classical record label was started in Hong Kong by Klaus Heymann, a German businessman who loved classical music. Swiftly, it gained a world wide reputation for reliable new digital recordings of the classics at a remarkably low price. Despite opposition from the classical record establishment, it grew at a remarkable pace, and soon expanded into opera, early music, contemporary music and specialist repertoire so that it became appreciated by specialist collectors as well as the general music lover. It is now the leading provider of classical music and as an innovator in digital delivery. At the heart of Naxos is one man: Klaus Heymann. The combination of his broad knowledge of classical music and his acute business acumen has enabled him to build the most varied classical music label in the world, but also the most effective distribution network to ensure that his recordings are available everywhere. This fascinating story explains how it happened, how a one-time tennis coach in Frankfurt became a classical recording mogul in Hong Kong and how, at the age of 75, he still holds the reins as firmly as ever.

A Practical Guide to Event Promotion

Author : Nigel Jackson,Katie Angliss
Publisher : Routledge
Page : 257 pages
File Size : 53,5 Mb
Release : 2017-07-14
Category : Business & Economics
ISBN : 9781317426646

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A Practical Guide to Event Promotion by Nigel Jackson,Katie Angliss Pdf

This Practical Guide to Event Promotion offers the reader a short and succinct overview of the range of marketing communication materials from print to social marketing that can be used to promote an event successfully to the correct target markets. It includes invaluable advice on how to identify the type of communication tools most applicable to the type of event that is being promoted and its target market; how to effectively use and implement these; useful tips on things to avoid; as well as suggested time frames to use before, during and after the event. Examples of best practice and insights from events marketers are integrated throughout. Although full of practical information, a strong theoretical base underpins the advice included on how event managers can apply communication and persuasion theory to key audiences. This book will be a useful resource for Events Management students putting on an event as part of their course and for assessments, and those wanting to convert general theory into practical skills they will use in the workplace.

Symphony

Author : Anonim
Publisher : Unknown
Page : 376 pages
File Size : 45,8 Mb
Release : 2008
Category : Orchestra
ISBN : UOM:39015057474044

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Symphony by Anonim Pdf

Symphony Magazine

Author : Anonim
Publisher : Unknown
Page : 622 pages
File Size : 42,7 Mb
Release : 1989
Category : Music
ISBN : UOM:39015015006284

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Symphony Magazine by Anonim Pdf

CIM Coursebook 05/06 Marketing Management in Practice

Author : John Williams
Publisher : Routledge
Page : 388 pages
File Size : 42,7 Mb
Release : 2007-07-11
Category : Business & Economics
ISBN : 9781136421457

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CIM Coursebook 05/06 Marketing Management in Practice by John Williams Pdf

Elsevier/Butterworth-Heinemann’s 2005-2006 CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually, and free online access to the MarketingOnline learning interface, it offers everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant, ensuring it is the definitive companion to this year’s CIM marketing course. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: Annotate, customise and create personally tailored notes using the electronic version of the Coursebook Receive regular tutorials on key topics from Marketing Knowledge Search the Coursebook online for easy access to definitions and key concepts Access the glossary for a comprehensive list of marketing terms and their meanings

Marketing to Millennials

Author : Jeff Fromm,Christie Garton
Publisher : AMACOM
Page : 220 pages
File Size : 48,5 Mb
Release : 2013-07-10
Category : Business & Economics
ISBN : 9780814433232

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Marketing to Millennials by Jeff Fromm,Christie Garton Pdf

Marketing to Millennials is both an enlightening look at this generation of spend-happy consumers and a practical plan for earning their trust and loyalty. The jokes at the Millennials’ expense are plenty, but not nearly as much as the $200 billion in buying power they now wield as they enter their peak earning and spending years. Love it or loathe it, you are doing business in their domain now, and your future depends on your ability to successfully connect with them. Based on original market research, this book reveals the eight attitudes shared by most Millennials, including how they: Value social networking and aren't shy about sharing opinions Refuse to remain passive consumers but expect to participate in product development and marketing Demand authenticity and transparency Are highly influential, swaying parents and peers Are not all alike; therefore, understanding key segments is invaluable Complete with expert interviews of those doing Millennial marketing right, as well as the new rules for engaging this increasingly vital generation successfully, Marketing to Millennials is the key to persuading the customers who will determine the bottom line for decades to come.

Marketing the Musician

Author : Liam Abramson
Publisher : Lulu.com
Page : 92 pages
File Size : 49,8 Mb
Release : 2013-04-03
Category : Business & Economics
ISBN : 9781105526961

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Marketing the Musician by Liam Abramson Pdf

Tools, techniques and sound advice on how to market your music and performing arts career.

Promoting Your School

Author : Carolyn Warner
Publisher : Corwin Press
Page : 265 pages
File Size : 52,8 Mb
Release : 2009-01-27
Category : Business & Economics
ISBN : 141295813X

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Promoting Your School by Carolyn Warner Pdf

"Clearly indicates how to communicate with a variety of groups to obtain public support. This book is very easy to read and understand and has a wealth of examples."-Anne Roede Giddings, Assistant SuperintendentAnsona Public Schools, CT"The examples spur thought on how schools can best communicate with their communities. The book is truly a practitioner's handbook that any educator can learn from and immediately put into use."-Bruce Deterding, PrincipalWichita Heights High School, Wichita, KSProject a positive school image in your community through effective communication! Novice and experienced school leaders will find this updated edition of a bestseller packed with techniques for delivering a school's message effectively to internal and external constituencies and strengthening the partnership between schools, families, the community, and the private sector.Based on examples from successful schools, this comprehensive guide provides strategies, insights, and practical tools for successfully communicating school goals, successes, challenges, and educational priorities. The third edition offers updated strategies within each chapter and new chapters on using technology and gaining support for public schools. Readers will find:Information on media relations, crisis management, team building, and parent involvementCoverage of school and community resources to build a support base of human, material, and financial capitalForms, sample documents, handouts, and checklists for developing a customized school communications programPromoting Your School serves as an ideal coach on how to be an articulate advocate for your own school and develop a supportive constituency to help advance school goals.

Orchestra Management Handbook

Author : Travis Newton
Publisher : Oxford University Press
Page : 249 pages
File Size : 55,7 Mb
Release : 2022
Category : Music
ISBN : 9780197550670

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Orchestra Management Handbook by Travis Newton Pdf

What is Orchestra Management? -- Internal Relationships -- Steering the Ship -- Community Relationships -- Artistic Planning -- Financial Management -- Building Sustaining Relationships -- Marketing and Public Relations -- Toward Relevance -- From the Field.

Career Coach

Author : Shelly Field
Publisher : Infobase Publishing
Page : 289 pages
File Size : 44,6 Mb
Release : 2008
Category : Performing arts
ISBN : 9780816053544

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Career Coach by Shelly Field Pdf

Presents a guide for those interested in pursuing a career in the performing arts, with advice and tips on assessing interests and skills, setting goals, planning career actions, searching for a job, networking, and pursuing success in the workplace.

The Orchestral Conductor's Career Handbook

Author : Carl Topilow
Publisher : Rowman & Littlefield
Page : 261 pages
File Size : 40,6 Mb
Release : 2021-06-05
Category : Music
ISBN : 9781538154601

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The Orchestral Conductor's Career Handbook by Carl Topilow Pdf

In-text URLs can be accessed via the “Features” tab of the publisher’s website. Conductors face a multitude of hurdles as they strive to obtain a foothold in the professional world. Once they have attained a position, there are obstacles both on and off the podium to keeping that position as well as advancing in the profession. Founding conductor of the Cleveland Pops Orchestra, pedagogue, and frequent guest conductor for both pops and classical concerts, Carl Topilow is in a unique position to help conductors navigate their careers. The Orchestral Conductor’s Career Handbook takes readers through the step-by-step process of establishing a career in orchestral conducting. Through his experiences with professional, pops, conservatory, community, youth, summer festival, opera and ballet orchestras, Topilow provides practical tips for conductors of any orchestra type and at any level of their development. Filled with personal stories from Topilow’s career, the handbook provides insights on an array of topics, including applying for conducting programs and conducting positions, connecting with audiences, developing interpersonal relations within the orchestra family, starting your own orchestra, interacting with donors, and beyond. It also presents fresh ideas for programming, rehearsing, and approaches to standard repertoire pieces.