Public Relations As Emotional Labour

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Public Relations as Emotional Labour

Liz Yeomans
Public Relations as Emotional Labour Book PDF

Author : Liz Yeomans
Publisher : Routledge
Page : 226 pages
File Size : 54,6 Mb
Release : 2019-06-04
Category : Business & Economics
ISBN : 9781317417316

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Public Relations as Emotional Labour by Liz Yeomans Pdf

Inextricably linked to neoliberal market economies, public relations’ influence in our promotional culture is profound. Yet many aspects of the professional role are under-researched and poorly understood, including the impact on workers who construct displays of feeling to elicit a desired emotional response, to earn trust and manage clients. The emotionally demanding nature of this aspirational work, and how this is symptomatic of "always on" culture, is particularly overlooked. Drawing on interviews with practitioners and agency directors, together with the author’s personal insights from observations in the field, this book fills a significant gap in knowledge by presenting a critical-interpretive exploration of everyday relational work of account handlers in PR agencies. In underscoring the relationship-driven, highly contingent nature of this work, the author shows that emotional labour is a defining feature of professionalism, even as public relations is reconfigured in the digital age. In doing so, the book draws on a wide range of related contemporary social and cultural theories, as well as critical public relations and feminist public relations literature. Scholars, educators and research students in PR and communications studies will gain rich insights into the emotion management strategies employed by public relations workers in handling professional relationships with clients, journalists and their colleagues, thereby uncovering some of the taken-for-granted aspects of this gendered, promotional work.

Emotional Labor: Putting the Service in Public Service

Mary E. Guy,Meredith A. Newman,Sharon H. Mastracci
Emotional Labor Putting the Service in Public Service Book PDF

Author : Mary E. Guy,Meredith A. Newman,Sharon H. Mastracci
Publisher : Routledge
Page : 256 pages
File Size : 55,7 Mb
Release : 2014-12-18
Category : Business & Economics
ISBN : 9781317472100

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Emotional Labor: Putting the Service in Public Service by Mary E. Guy,Meredith A. Newman,Sharon H. Mastracci Pdf

Most public service jobs require interpersonal contact that is either face-to-face or voice-to-voice - relational work that goes beyond testable job skills but is essential for job completion. This unique book focuses on this emotional labor and what it takes to perform it.The authors weave a powerful narrative of stories from the trenches gleaned through interviews, focus groups, and survey data. They go beyond the veneer of service delivery to the real, live, person-to-person interactions that give meaning to public service.For anyone who has ever felt apathetic toward government work, the words of caseworkers, investigators, administrators, attorneys, correctional staff, and 9/11 call-takers all show the human dimension of bureaucratic work and underscore what it means to work "with feeling."

Gender and Public Relations

Christine Daymon,Kristin Demetrious
Gender and Public Relations Book PDF

Author : Christine Daymon,Kristin Demetrious
Publisher : Routledge
Page : 280 pages
File Size : 50,8 Mb
Release : 2013-08-15
Category : Business & Economics
ISBN : 9781136758560

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Gender and Public Relations by Christine Daymon,Kristin Demetrious Pdf

Although there is a small body of feminist scholarship that problematizes gender in public relations, gender is a relatively undefined area of thinking in the field and there have been few serious studies of the socially constructed roles defining women and men in public relations. This book is positioned within the critical public relations stream. Through the prism of ‘gender and public relations’, it examines not only the manipulatory, but also the emancipatory, subversive and transformatory potential of public relations for the construction of meaning. Its focus is on the dynamic interrelationships arising from public relations activities in society and the gendered, lived experiences of people working in the occupation of public relations. There are many previously unexplored areas within and through public relations which the book examines. These include: the production of social meaning and power relations advocacy and activist campaigns for social and political change the negotiation of identity, diversity and cultural practice celebrity, bodies, fashion and harassment in the workplace notions of managing reputation and communicating policy. In extending the field of inquiry, this edited collection highlights how gender is accomplished and transformed, and, thus how power is exercised and inequality (re)produced or challenged in public relations. The book will expand thinking about power relations and privilege for both women and men and how these are affected by the interplay of social, cultural and institutional practices. Winner of the Outstanding Book PRide Award, awarded by the National Communication Association (NCA).

Experiencing Public Relations

Elizabeth Bridgen,Dejan Vercic
Experiencing Public Relations Book PDF

Author : Elizabeth Bridgen,Dejan Vercic
Publisher : Routledge
Page : 226 pages
File Size : 45,5 Mb
Release : 2017-09-28
Category : Social Science
ISBN : 9781351803090

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Experiencing Public Relations by Elizabeth Bridgen,Dejan Vercic Pdf

Experiencing Public Relations examines the everyday experiences of PR practitioners in order to better understand how public relations is perceived by those outside and within the field. The book aims to provoke debate around the nature of public relations by looking at how it is defined at a theoretical level, compared to how it is lived and represented in the real world. Chapters feature work from some of the world’s leading public relations scholars. They cover a diverse range of subjects, such as representations of PR in fiction and film, terrorist use of public relations, the impact of social media on this medium and a study of ‘dirty work’ within the PR industry. The book also explores international PR practices, presenting analysis from contributors based in Australia, Germany, India, Norway, New Zealand, Poland, Russia, Slovenia, Spain, South Africa, Sweden, Taiwan, UAE, UK, USA and Venezuela. Experiencing Public Relations goes beyond the ‘frontstage’ scholarship of public relations to bring together stories of PR in daily life, revealing how influential theories work out in practice and translate into different cultural and social contexts. This book will provide researchers, professionals and students with a vital perspective on the inner workings of public relations today.

Power, Diversity and Public Relations

Lee Edwards
Power Diversity and Public Relations Book PDF

Author : Lee Edwards
Publisher : Routledge
Page : 136 pages
File Size : 54,7 Mb
Release : 2014-09-25
Category : Business & Economics
ISBN : 9781135088088

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Power, Diversity and Public Relations by Lee Edwards Pdf

Power, Diversity and Public Relations addresses the lack of diversity in PR by revealing the ways in which power operates within the occupation to construct archetypal practitioner identities, occupational belonging and exclusion. It explores the ways in which the field is normatively constructed through discourse, and examines how the experiences of practitioners whose ethnicity and class differ from the ‘typical’ PR background, shape alternative understandings of the occupation and their place within it. The book applies theoretical perspectives ranging from Bourdieuvian and occupational sociology to postcolonial and critical race theory, to a variety of empirical data from the UK PR industry. Diversity emerges as a product of the dialectics between occupational structures, norms and practitioners’ reactions to those constraints; it follows that improving diversity is best understood as an exercise in democracy, where all practitioner voices are heard, valued, and encompass the potential for change. This insightful text will be essential reading for researchers and students in Public Relations, Communications, Media Studies, Promotional Industries, as well as all scholars interested in the sociology of race and work relations.

Reputation Management Techniques in Public Relations

Erdemir, Ayse
Reputation Management Techniques in Public Relations Book PDF

Author : Erdemir, Ayse
Publisher : IGI Global
Page : 430 pages
File Size : 51,8 Mb
Release : 2018-01-26
Category : Business & Economics
ISBN : 9781522536208

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Reputation Management Techniques in Public Relations by Erdemir, Ayse Pdf

Reputation is becoming an imperative business function that influences strategic decisions including the direction of a business plan and how an organization should be communicating with its stakeholders and publics. It is crucial for an organization to measure public relations outputs and outcomes as well as measuring established and developing relationships. Reputation Management Techniques in Public Relations is a critical scholarly resource that examines public relations strategies, such as employing media plans, determining communication channels, setting objectives, choosing the right promotional programs and message strategies, budgeting and assessing the overall effectiveness of a company’s public relations strategy. Featuring coverage on a broad range of topics, such as brand and customer communications, corporate social responsibility, and leadership, this book is geared towards practitioners, professionals, and scholars seeking current research on reputation management.

Women’s Work in Public Relations

Elizabeth Bridgen,Sarah Williams
Women s Work in Public Relations Book PDF

Author : Elizabeth Bridgen,Sarah Williams
Publisher : Emerald Group Publishing
Page : 241 pages
File Size : 40,8 Mb
Release : 2024-03-25
Category : Business & Economics
ISBN : 9781804555408

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Women’s Work in Public Relations by Elizabeth Bridgen,Sarah Williams Pdf

Reconceptualising human experience through a holistic feminist approach, this book takes us behind the scenes to connect with women navigating the problems and contradictions of everyday working life.

Public Relations and the Digital

Clea Bourne
Public Relations and the Digital Book PDF

Author : Clea Bourne
Publisher : Springer Nature
Page : 244 pages
File Size : 49,5 Mb
Release : 2022-09-29
Category : Language Arts & Disciplines
ISBN : 9783031139567

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Public Relations and the Digital by Clea Bourne Pdf

This book takes a people-centred approach to the ever-fluid and rapidly-transforming professional world of public relations (PR) in the age of digital platforms. As everyday PR work becomes increasingly shaped by the platform economy, this is transforming how the PR profession talks about itself, its issues and concerns. Drawing on different textual genres and discursive strategies, the author examines the shifting boundaries between PR and adjacent fields such as advertising, marketing and journalism – and illuminates varied lifeworlds of PR professionals from different backgrounds, races and genders. Written for academics, practitioners and those interested in the world of public relations, the book will also be enjoyed by young professionals working in this interesting and fast-changing occupation.

Public Relations Research

Ansgar Zerfaß,A. A. van Ruler,Krishnamurthy Sriramesh
Public Relations Research Book PDF

Author : Ansgar Zerfaß,A. A. van Ruler,Krishnamurthy Sriramesh
Publisher : Springer
Page : 449 pages
File Size : 52,5 Mb
Release : 2008-05-08
Category : Language Arts & Disciplines
ISBN : 9783531909189

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Public Relations Research by Ansgar Zerfaß,A. A. van Ruler,Krishnamurthy Sriramesh Pdf

This volume is a major contribution to the trans-national debate on public relations research and communication management. It presents dominant concepts and findings from the scientific community in Germany in English language. At the same time, the compilation contains a selection of the most influential and relevant approaches from European and international researchers. Editors and contributors are renowned academics from all over the world. This books honours Guenter Bentele, one of the international spearheads of public relations research, and gives academics, students and communication managers a focussed insight into the field.

The Routledge Handbook of Critical Public Relations

Jacquie L'Etang,David McKie,Nancy Snow,Jordi Xifra
The Routledge Handbook of Critical Public Relations Book PDF

Author : Jacquie L'Etang,David McKie,Nancy Snow,Jordi Xifra
Publisher : Routledge
Page : 447 pages
File Size : 50,7 Mb
Release : 2015-08-11
Category : Business & Economics
ISBN : 9781317918868

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The Routledge Handbook of Critical Public Relations by Jacquie L'Etang,David McKie,Nancy Snow,Jordi Xifra Pdf

Critical theory has a long history, but a relatively recent intersection with public relations. This ground-breaking collection engages with commonalities and differences in the traditions, whilst encouraging plural perspectives in the contemporary public relations field. Compiled by a high-profile and widely respected team of academics and bringing together other key scholars from this field and beyond, this unique international collection marks a major stage in the evolution of critical public relations. It will increasingly influence how critical theory informs public relations and communication. The collection takes stock of the emergence of critical public relations alongside diverse theoretical traditions, critiques and actions, methodologies and future implications. This makes it an essential reference for public relations researchers, educators and students around a world that is becoming more critical in the face of growing inequality and environmental challenges. The volume is also of interest to scholars in advertising, branding, communication, consumer studies, cultural studies, marketing, media studies, political communication and sociology.

Reconfiguring Public Relations

David McKie,Debashish Munshi
Reconfiguring Public Relations Book PDF

Author : David McKie,Debashish Munshi
Publisher : Routledge
Page : 195 pages
File Size : 46,6 Mb
Release : 2007-05-24
Category : Business & Economics
ISBN : 9781134161119

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Reconfiguring Public Relations by David McKie,Debashish Munshi Pdf

This book reconfigures the field of public relations so that it can better engage with the changing world of the 21st century. It identifies the virtual absence of contemporary theories that are core in other disciplines and fills the gap by integrating critical, postmodern, poststructural, postcolonial and other relevant theories into public relations. Reconfiguring Public Relations reenergises thinking about diversity through equity and in terms of business enterprise and environmental sustainability. It makes the case for more equitable diversity strategies in an era of increasing globalisation and establishes their relevance to organisational identity and core values. The book clarifies the present by taking a look back at the past and projecting forward to possible futures, including scenarios.

Emotional Labour in Criminal Justice and Criminology

Jake Phillips,Jaime Waters,Chalen Westaby,Andrew Fowler
Emotional Labour in Criminal Justice and Criminology Book PDF

Author : Jake Phillips,Jaime Waters,Chalen Westaby,Andrew Fowler
Publisher : Routledge
Page : 256 pages
File Size : 42,9 Mb
Release : 2020-06-04
Category : Social Science
ISBN : 9780429621253

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Emotional Labour in Criminal Justice and Criminology by Jake Phillips,Jaime Waters,Chalen Westaby,Andrew Fowler Pdf

This book is the first volume to explore criminal justice work and criminological research through the lens of emotional labour. A concept first coined 30 years ago, emotional labour seeks to explore the ways in which people manage their emotions in order to achieve the aims of their organisations, and the subsequent impact of this is on workers and service users. The chapters in this edited collection explore work in a wide range of criminal justice institutions as well as the penal voluntary sector. In addition to literature review chapters which consolidate what we already know, this book includes case study chapters which extend our knowledge of how emotional labour is performed in specific contexts, and in relation to certain types of work. Emotional Labour in Criminal Justice and Criminology covers topics such as prisoners who die from natural causes in prison, to the work of independent domestic violence advisors and the use of emotion by death penalty lawyers in the US. An accessible and compelling read, this book presents ground-breaking qualitative and quantitative research which will be critical to criminologists, criminal justice practitioners, students of criminology and academics in the fields of social policy and public service.

Understanding Public Relations

Lee Edwards
Understanding Public Relations Book PDF

Author : Lee Edwards
Publisher : SAGE
Page : 320 pages
File Size : 53,8 Mb
Release : 2018-04-17
Category : Social Science
ISBN : 9781526422125

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Understanding Public Relations by Lee Edwards Pdf

This book argues that public relations is not merely an organizational tool, but a powerful influence on social and political life. From carefully considered communication by multinational corporations, to government campaigns that manage public opinion, to the self-promotion of celebrities via social media, public relations is central to our individual and collective lives. Understanding Public Relations introduces a socio-cultural approach to public relations as a way of analysing the growing importance of public relations in its social, cultural and political contexts. Encouraging a deeper and more critical understanding of its influence on society, Lee Edwards: Explores public relations in relation to contemporary debates around promotional culture, discourse, globalisation, democracy and power Considers how public relations frames vital discussions of race, gender, class and ethics Brings theory to life with a range of case studies, including YouTube vlogging, the global fair trade movement and the 2016 EU referendum in the UK Both accessible and provocative, this is an invaluable resource for students and researchers exploring public relations theory, critical public relations, strategic communication and promotional culture.

Propaganda and Public Relations in Military Recruitment

Brendan Maartens,Thomas Bivins
Propaganda and Public Relations in Military Recruitment Book PDF

Author : Brendan Maartens,Thomas Bivins
Publisher : Routledge
Page : 263 pages
File Size : 46,6 Mb
Release : 2020-11-19
Category : Business & Economics
ISBN : 9781000263879

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Propaganda and Public Relations in Military Recruitment by Brendan Maartens,Thomas Bivins Pdf

This book represents the first international investigation of military recruitment advertising, public relations and propaganda. Comprised of eleven case studies that explore mobilisation work in Africa, the Americas, Asia and Europe, it covers more than a hundred years of recent history, with chapters on the First and Second World Wars, the Cold War, and the present day. The book explores such promotion in countries both large and small, and in times of both war and peace, with readers gaining an insight into the different strategies and tactics used to motivate men, women and occasionally even children to serve and fight in many parts of the world. Readers will also learn about the crucial but little-known role of commercial advertising, public relations and media professionals in the production and distribution of recruitment promotion. This book, the first of its kind to be published, will explore that role, and in the process address two questions that are central to studies of media and conflict: how do militaries encourage civilians to join up, and are they successful in doing so? It is a multi-disciplinary project intended for a diverse academic audience, including postgraduate students exploring aspects of war, propaganda and public opinion, and researchers working across the domains of history, communications studies, conflict studies, psychology, and philosophy.

Climate Change Denial and Public Relations

Núria Almiron,Jordi Xifra
Climate Change Denial and Public Relations Book PDF

Author : Núria Almiron,Jordi Xifra
Publisher : Routledge
Page : 260 pages
File Size : 41,6 Mb
Release : 2019-06-26
Category : Business & Economics
ISBN : 9781351121774

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Climate Change Denial and Public Relations by Núria Almiron,Jordi Xifra Pdf

This is the first book on climate change denial and lobbying that combines the ideology of denial and the role of anthropocentrism in the study of interest groups and communication strategy. Climate Change Denial and Public Relations: Strategic Communication and Interest Groups in Climate Inaction is a critical approach to climate change denial from a strategic communication perspective. The book aims to provide an in-depth analysis of how strategic communication by interest groups is contributing to climate change inaction. It does this from a multidisciplinary perspective that expands the usual approach of climate change denialism and introduces a critical reflection on the roots of the problem, including the ethics of the denialist ideology and the rhetoric and role of climate change advocacy. Topics addressed include the power of persuasive narratives and discourses constructed to support climate inaction by lobbies and think tanks, the dominant human supremacist view and the patriarchal roots of denialists and advocates of climate change alike, the knowledge coalitions of the climate think tank networks, the denial strategies related to climate change of the nuclear, oil, and agrifood lobbies, the role of public relations firms, the anthropocentric roots of public relations, taboo topics such as human overpopulation and meat-eating, and the technological myth. This unique volume is recommended reading for students and scholars of communication and public relations.