The Customer Is Not Always Right

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The Customer Is Not Always Right

A.J. Adams
The Customer Is Not Always Right Book PDF

Author : A.J. Adams
Publisher : Andrews McMeel Publishing
Page : 258 pages
File Size : 44,7 Mb
Release : 2009-12-22
Category : Humor
ISBN : 9780740797798

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The Customer Is Not Always Right by A.J. Adams Pdf

Service workers share their funniest and most cringeworthy stories of difficult, demanding, and just plain mind-boggling encounters with the public . . . “Ma’am, the rules clearly state that you cannot have any liquids over 3.4 ounces in your carry-on. If you’d like to, you could—” “But that’s not a liquid!” “Excuse me, ma’am?” “It’s not a liquid! It’s water!” Retailers, restaurants, and tech support providers believe service is king, but in The Customer Is Not Always Right, A.J. Adams proves that customers will do anything they can to put that motto to the test. Enjoy tales from the creator of the popular website Not Always Right, including half that are previously unpublished, showcasing customer-relations horror stories everyone can relate to. No matter what side of the counter you’re on, there are hilarious accounts about everything that can go wrong between the customer and retail or service provider. Whether it's a confrontation in the drive-through over not enough fries or arguing over a one-cent price difference on milk, this book proves the principle of “the customer is always right” can be dead wrong.

The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World

Colin L. Campbell
The Customer is NOT Always Right Marketing Orientations in a Dynamic Business World Book PDF

Author : Colin L. Campbell
Publisher : Springer
Page : 0 pages
File Size : 42,6 Mb
Release : 2017-01-12
Category : Business & Economics
ISBN : 3319500066

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The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World by Colin L. Campbell Pdf

This volume includes the full proceedings from the 2011 World Marketing Congress held in Reims, France with the theme The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World. The focus of the conference and the enclosed papers is on marketing thought and practices throughout the world. This volume resents papers on various topics including marketing management, marketing strategy, and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.​

Be Your Customer's Hero

Adam Toporek
Be Your Customer s Hero Book PDF

Author : Adam Toporek
Publisher : AMACOM
Page : 256 pages
File Size : 53,7 Mb
Release : 2015-04-22
Category : Business & Economics
ISBN : 9780814449066

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Be Your Customer's Hero by Adam Toporek Pdf

Those who work on the front lines of customer service never know what new and unexpected challenges await them each day. But they do know one thing--they will be needed. But how can you prepare for the unexpected? How can customer service reps get the training and confidence required to tackle the unknown?In Be Your Customer’s Hero, internationally recognized customer service expert Adam Toporek provides the answers to preparing for the surprises awaiting the CSR. Through short, simple, actionable advice, in quick, easy-to-read chapters, this invaluable guide shows customer-facing CSRs how to:• Achieve the mindset required for Hero-ClassTM service• Understand the customer’s expectations--and exceed them• Develop powerful communication skills• Avoid the seven triggers guaranteed to set customers off• Handle difficult and even irrational customers with ease• And moreArmed with the tools and techniques in this invaluable resource, readers will have all they need to transform themselves into the heroes their customers need.

Stop Listening to the Customer

Adam Ferrier
Stop Listening to the Customer Book PDF

Author : Adam Ferrier
Publisher : John Wiley & Sons
Page : 231 pages
File Size : 41,8 Mb
Release : 2020-02-03
Category : Business & Economics
ISBN : 9780730370574

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Stop Listening to the Customer by Adam Ferrier Pdf

Don't let the customer get between you and building a strong valued brand If you want to stand out from the crowd, develop a clear and consistent brand voice, and ultimately build a fruitful business – listen to your brand. Stop Listening to the Customer offers insights into how consumers are driving homogeneity in brands and shares the proven strategies you can implement to amplify your own position in the world. The customer is not always right. In fact, our obsession with the customer risks devaluing brands by making them generic and forgettable. Brands have become too consumer-led, where they are driven by journey-mapping, customer-centric design, and an excessive focus on consumer-driven data. Instead try redressing the balance, and be brand-led, where brands and businesses can truly become unique, interesting and highly profitable. Multi-award-winning brand strategist and consumer psychologist Adam Ferrier shares his contrary approach to building a strong brand in Stop Listening to the Customer. Backed by science, real-world examples and extensive industry experience, Ferrier explores the dangers of listening to the consumer too much, shares lessons from successful businesses who prioritise their brand, and reveals the brand-building secrets of their success. With insights from Jules Lund, Lisa Ronson, John Newcomb, Rory Sutherland, and many more, this invaluable book will enable you to: • Avoid the pitfalls of drowning in customer data • Establish a strong, brand-led business • Develop a unique brand by embracing and leveraging your weaknesses • Define your brand • Get your customers to invest into you Stop Listening to the Customer is ideal for those looking to grow their brands and businesses by defeating consumer-driven mediocrity, standing out from the crowd, and listening their own brand.

The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World

Colin L. Campbell
The Customer is NOT Always Right Marketing Orientations in a Dynamic Business World Book PDF

Author : Colin L. Campbell
Publisher : Springer
Page : 953 pages
File Size : 54,7 Mb
Release : 2017-01-11
Category : Business & Economics
ISBN : 9783319500089

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The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World by Colin L. Campbell Pdf

This volume includes the full proceedings from the 2011 World Marketing Congress held in Reims, France with the theme The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World. The focus of the conference and the enclosed papers is on marketing thought and practices throughout the world. This volume resents papers on various topics including marketing management, marketing strategy, and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.​

It's Not Always Right to Be Right

Hamish Thomson
It s Not Always Right to Be Right Book PDF

Author : Hamish Thomson
Publisher : John Wiley & Sons
Page : 296 pages
File Size : 43,6 Mb
Release : 2021-03-08
Category : Business & Economics
ISBN : 9780730389071

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It's Not Always Right to Be Right by Hamish Thomson Pdf

A breakthrough guide to the real lessons of business Have you ever noticed that individuals of brilliance often fall short of their true potential? Great ideas, concepts and initiatives seldom break through the sea of business mediocrity. As a senior international leader with over 30 years corporate experience, Hamish Thomson has discovered that true transformation and breakthrough comes from personal insight — derived not from intellect or technical mastery, but from experience and observation of real-life occurrences. It’s Not Always Right to Be Right offers unique business and leadership insights, teachable models, and practical advice on what one needs to do differently to achieve desired results. Writing in a casual, autobiographical style, Hamish shares the key experiences and hard-won lessons that enabled him to drive significant change when all the right ways of doing things didn’t work. Packed with fascinating true-to-life stories and powerful, often counterintuitive lessons, this invaluable guide: Distills a lifetime of business wisdom into a single volume Offers honest business and leadership lessons drawn from a long and successful corporate career Features learning messages, practical steps, and shareable strategic models and frameworks to help you make a tangible difference where it counts Provides strategic models that can be used to frame discussions and drive change in individuals, teams, and entire organizations It’s Not Always Right to Be Right is a must-read for anyone starting out in the business and corporate world, for anyone in the middle of their career looking to break through to the next level, and for senior leaders seeking to improve performance and drive meaningful change.

The Customer is Always Wrong

Mimi Pond
The Customer is Always Wrong Book PDF

Author : Mimi Pond
Publisher : Drawn and Quarterly
Page : 0 pages
File Size : 40,9 Mb
Release : 2017-08-08
Category : Comics & Graphic Novels
ISBN : 1770462821

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The Customer is Always Wrong by Mimi Pond Pdf

A young woman’s art career begins to lift off as those around her succumb to addiction and alcoholism The Customer is Always Wrong is the saga of a young naïve artist named Madge working in a restaurant of charming drunks, junkies, thieves, and creeps. Oakland in the late seventies is a cheap and quirky haven for eccentrics and Mimi Pond folds the tales of the fascinating sleaze-ball characters that surround young Madge into her workaday waitressing life. Outrageous and loving tributes and takedowns of her co-workers and satellites of the Imperial Cafe create a snapshot of a time in Madge’s life where she encounters who she is, and who she is not. Told in the same brash yet earnest style as her previous memoir Over Easy, Pond’s storytelling gifts have never been stronger than in this epic, comedic, standalone graphic novel. Madge is right back at the Imperial with its great coffee and depraved cast, where things only get worse for her adopted greasy spoon family while her career as a cartoonist starts to take off.

The Customer Is Always Wrong

Adam Ballarino
The Customer Is Always Wrong Book PDF

Author : Adam Ballarino
Publisher : AuthorHouse
Page : 118 pages
File Size : 52,6 Mb
Release : 2012-11-05
Category : Humor
ISBN : 1477277625

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The Customer Is Always Wrong by Adam Ballarino Pdf

This book is proof that most people dont know how to act in public. If you have ever worked in the food service industry you will identify with most or all of these stories . If you have not worked in the food service industry then you might realize that the moron I am writing about is actually you . These are all real stories and they will sound familiar to both groups of people.

Customer Centricity

Peter Fader
Customer Centricity Book PDF

Author : Peter Fader
Publisher : Unknown
Page : 128 pages
File Size : 47,8 Mb
Release : 2012
Category : Business planning
ISBN : OCLC:1137351496

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Customer Centricity by Peter Fader Pdf

Not all customers are created equal. Despite what the tired old adage says, the customer is not always right. Not all customers deserve your best efforts: in the world of customer centricity, there are good customers...and then there is pretty much everybody else. Upending some of our most fundamental beliefs, renowned behavioral data expert Peter Fader, Co-Director of The Wharton Customer Analytics Initiative, helps businesses radically rethink how they relate to customers. He provides insights to help you revamp your performance metrics, product development, customer relationship management and organization in order to make sure you focus directly on the needs of your most valuable customers and increase profits for the long term.

Ask a Manager

Alison Green
Ask a Manager Book PDF

Author : Alison Green
Publisher : Ballantine Books
Page : 306 pages
File Size : 42,9 Mb
Release : 2018-05-01
Category : Business & Economics
ISBN : 9780399181818

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Ask a Manager by Alison Green Pdf

From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together

The Customer's Always Wrong

Geoff Tibballs
The Customer s Always Wrong Book PDF

Author : Geoff Tibballs
Publisher : Michael O'Mara Books
Page : 142 pages
File Size : 50,7 Mb
Release : 2013-10-04
Category : Humor
ISBN : 9781782431657

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The Customer's Always Wrong by Geoff Tibballs Pdf

Customers do say the dumbest things, and this hilarious book contains a whole host of crass, stupid and just plain odd requests and queries heard on the high street. Featuring laugh out loud remarks from coffee shops and supermarkets to bars and bookshops, read safely in the knowledge that you would never make the same embarrassing errors (would you?), as The Customer's Always Wrong illustrates just how silly people can be.

The Customer Centricity Playbook

Peter Fader,Sarah E. Toms
The Customer Centricity Playbook Book PDF

Author : Peter Fader,Sarah E. Toms
Publisher : University of Pennsylvania Press
Page : 136 pages
File Size : 47,7 Mb
Release : 2018-10-30
Category : Business & Economics
ISBN : 9781613631416

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The Customer Centricity Playbook by Peter Fader,Sarah E. Toms Pdf

A 2019 Axiom Business Award winner. In The Customer Centricity Playbook , Wharton School professor Peter Fader and Wharton Interactive's executive director Sarah Toms help you see your customers as individuals rather than a monolith, so you can stop wasting resources by chasing down product sales to each and every consumer.

Uplifting Service

Ron Kaufman
Uplifting Service Book PDF

Author : Ron Kaufman
Publisher : Unknown
Page : 0 pages
File Size : 42,7 Mb
Release : 2012
Category : Business & Economics
ISBN : 0984762507

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Uplifting Service by Ron Kaufman Pdf

Kaufman takes you on a journey into the new world of service. Learn how the world's leading companies have changed the game, and how you can successfully follow this path to an uplifting service transformation.

Not Always Right, Volume 1

A. J. Adams
Not Always Right Volume 1 Book PDF

Author : A. J. Adams
Publisher : Unknown
Page : 128 pages
File Size : 47,6 Mb
Release : 2018-10
Category : Electronic
ISBN : 1732745307

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Not Always Right, Volume 1 by A. J. Adams Pdf

Customers are NOT always right...in fact, they can be outrageously wrong! If you've ever worked in a retail store, at a restaurant, or at any customer service job, then you know just how rude, strange, and wacky customers can be. The editors of the long-running site NotAlwaysRight.com have tirelessly sourced over 200 of the best real-life stories of ridiculous customers and the resilient employees that face them daily.

The Paradox of Choice

Barry Schwartz
The Paradox of Choice Book PDF

Author : Barry Schwartz
Publisher : Harper Collins
Page : 308 pages
File Size : 51,5 Mb
Release : 2009-10-13
Category : Psychology
ISBN : 9780061748998

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The Paradox of Choice by Barry Schwartz Pdf

Whether we're buying a pair of jeans, ordering a cup of coffee, selecting a long-distance carrier, applying to college, choosing a doctor, or setting up a 401(k), everyday decisions—both big and small—have become increasingly complex due to the overwhelming abundance of choice with which we are presented. As Americans, we assume that more choice means better options and greater satisfaction. But beware of excessive choice: choice overload can make you question the decisions you make before you even make them, it can set you up for unrealistically high expectations, and it can make you blame yourself for any and all failures. In the long run, this can lead to decision-making paralysis, anxiety, and perpetual stress. And, in a culture that tells us that there is no excuse for falling short of perfection when your options are limitless, too much choice can lead to clinical depression. In The Paradox of Choice, Barry Schwartz explains at what point choice—the hallmark of individual freedom and self-determination that we so cherish—becomes detrimental to our psychological and emotional well-being. In accessible, engaging, and anecdotal prose, Schwartz shows how the dramatic explosion in choice—from the mundane to the profound challenges of balancing career, family, and individual needs—has paradoxically become a problem instead of a solution. Schwartz also shows how our obsession with choice encourages us to seek that which makes us feel worse. By synthesizing current research in the social sciences, Schwartz makes the counter intuitive case that eliminating choices can greatly reduce the stress, anxiety, and busyness of our lives. He offers eleven practical steps on how to limit choices to a manageable number, have the discipline to focus on those that are important and ignore the rest, and ultimately derive greater satisfaction from the choices you have to make.